As Japan faces an ageing population, the demand for footwear tailored to older people is expected to grow significantly. Products such as slip-on shoes are part of this trend, addressing the decline in physical strength and mobility amongst older adults.
Smart shoes have been introduced by various companies for some time, but recently they have begun to be used in practical applications, such as addressing children’s lack of exercise, and contributing to research. One example is Bandai’s Digicalized, a children’s shoe that incorporates a dedicated sensor.
The use of AI is becoming increasingly widespread in footwear. For example, Just Fit Shoes, a web app launched in August 2024, allows users to register their existing shoe models and sizes.
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Understand the latest market trends and future growth opportunities for the Footwear industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Footwear
This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.
See all of our definitionsThis report originates from Passport, our Footwear research and analysis database.
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