The Thai market is expected to see an increasing demand for footwear over the forecast period, driven by a growing interest in health and fitness among the local population. This trend will be supported by the rising popularity of athleisure and the youth-driven culture surrounding sports and streetwear fashion.
Moving forward, new product development is expected to shift the footwear market towards more casual options, with a focus comfort and functionality. Gambol, a leading local brand known for its sandals, is highlighting its G-Bold Technology, which offers features such as softness, durability, lightness, and comfort, and G-Reflex Technology, which provides water-resistance, reduces water retention, and ease of cleaning.
Footwear brands in Thailand are increasingly using Corporate Social Responsibility (CSR) initiatives to support local communities, promote sustainability, and enhance their brand image. Skechers, for example, has donated 1,500 sets of sportswear to the Tiang Chirathivat Foundation to support table tennis athletes participating in Central Group projects.
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Understand the latest market trends and future growth opportunities for the Footwear industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Footwear industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Footwear
This is the aggregation of children's footwear, men's footwear and women's footwear. Includes all men’s, women’s and children’s outdoor and indoor shoes made of materials as leather, fabric or plastic. Outdoor shoes includes all dress shoes, trainers, sports shoes, sandals, boots, pumps, and high heels. Indoor shoes includes house-shoes and slippers. Items must be new when sold to the consumer; second-hand/used footwear is excluded. Antique and/or vintage footwear is also excluded. Sports footwear (broken out as a separate category) is included in total footwear figure. One pair of footwear constitutes one volume unit.
See all of our definitionsThis report originates from Passport, our Footwear research and analysis database.
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