PROSPECTS AND OPPORTUNITIES
Custom settings in personal care appliances
Appliances such as Dyson Supersonic dryers and GHD straighteners have sensors that monitor the temperature of the air or plates in real time to prevent heat damage and maintain a constant temperature. Moreover, through apps, users can adjust heat and air speed settings, and receive recommendations for different hair types.
Market segmentation by gender
The personal care appliances category is increasingly segmented to specifically target male or female consumers, with a growing variety of gender-specific options on offer. This includes shavers and trimmers for men, and hair dryers and straighteners for women.
Increase in demand for anti-ageing and adult products
Products designed to treat signs of ageing are popular amongst older consumers. Although Mexico has a relatively young population, it is set to age rapidly in the next few years, providing a growing consumer base for anti-ageing products, including facial massage devices, LED light treatments and advanced skin care products.
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Overview:
Understand the latest market trends and future growth opportunities for the Personal Care Appliances industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Personal Care Appliances industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Personal Care Appliances in Mexico report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Personal Care Appliances in Mexico?
- Which are the leading brands in Mexico?
- How are products distributed in Mexico?
- To what extent has COVID-19 and accordant macroeconomic and retail disruption impacted demand?
- How are considerations such as urban development and the rise in single-person households determining sales growth?
- Where is future growth expected to be most dynamic?
Personal Care Appliances in Mexico - Category analysis
KEY DATA FINDINGS
Growing awareness of health and wellbeing
Innovation necessary for players to maintain competitive edge
Integration of smart technology into personal care appliances, while marketing strategies drive sales
Custom settings in personal care appliances
Market segmentation by gender
Increase in demand for anti-ageing and adult products
Consumer Appliances in Mexico - Industry Overview
Consumer appliances in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
DISCLAIMER
The following categories and subcategories are included:
Personal Care Appliances
- Body Shavers
- Electric Facial Cleansers
- Hair Care Appliances
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- Battery Toothbrush Units
- Electric Toothbrush Units
- Other Oral Care Appliances
- Other Personal Care Appliances
Personal Care Appliances
Personal care includes hair care appliances, body shavers, electric facial cleansers, oral care appliances and other personal care appliances.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Personal Care Appliances research and analysis database.
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