As the economic situation stabilises and the purchasing power of average households improves, consumers will be better able to adapt to new price levels. As a result, retail volume sales of body shavers and hair care appliances are projected to increase healthily through the forecast period.
More and more consumers are aware of the benefits of e-commerce, such convenience, easy and quick product and price comparisons, wide selections and competitive prices. This is supported by improving logistics, which enable the fast and secure delivery of personal care appliances to the home, thereby removing the need to visit physical retail stores.
The growing female participation in the labour force is predicted to boost the demand for hair care appliances. With more women working in offices and outside the home in general, they will seek products that enable them to fix their hair quickly at home, in order to adopt a professional appearance each day.
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Understand the latest market trends and future growth opportunities for the Personal Care Appliances industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Personal Care Appliances industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Personal Care Appliances
Personal care includes hair care appliances, body shavers, electric facial cleansers, oral care appliances and other personal care appliances.
See all of our definitionsThis report originates from Passport, our Personal Care Appliances research and analysis database.
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