PROSPECTS AND OPPORTUNITIES
Sugar confectionery is expected to face challenges as consumers seek healthier options
Sales of sugar confectionery are expected to post positive growth overall throughout the forecast period. However, the category faces significant challenges, largely due to its reputation as an unhealthy snacking choice.
Players are expected to invest in social media campaigns to connect with Gen Z consumers
Digital and social media will become an increasingly vital part of the marketing mix across the forecast period. Brands will be using digital campaigns to actively engage consumers, especially younger consumers.
The ongoing trade dispute is set to impact sales of sugar confectionery
The ongoing trade dispute between the United States and Canada is expected to have repercussions for the Canadian sugar confectionery industry. Major manufacturers such as Mondelez and Hershey’s operate production facilities in Canada, exporting a substantial portion of their output to the US market.
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Overview:
Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sugar Confectionery in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sugar Confectionery in Canada?
- Which are the leading brands in Sugar Confectionery in Canada?
- How are products distributed in Sugar Confectionery in Canada?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sugar Confectionery?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Canada?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sugar Confectionery in Canada - Category analysis
KEY DATA FINDINGS
Rising health consciousness dampens growth as some consumers limit sugar
Cadbury Adams Canada Inc retains its lead while improving its share during 2025
Retail e-commerce emerges as the largest and most dynamic channel in 2025
Sugar confectionery is expected to face challenges as consumers seek healthier options
Players are expected to invest in social media campaigns to connect with Gen Z consumers
The ongoing trade dispute is set to impact sales of sugar confectionery
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DISCLAIMER
The following categories and subcategories are included:
Sugar Confectionery
- Boiled Sweets
- Chewy Candies
- Gummies and Jellies
- Liquorice
- Lollipops
- Medicated Confectionery
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- Power Mints
- Standard Mints
- Toffees, Caramels and Nougat
- Other Sugar Confectionery
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sugar Confectionery research and analysis database.
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