PROSPECTS AND OPPORTUNITIES
Novelties that align with lifestyles and affordability to gain traction
Over the forecast period, sugar confectionery in South Africa is projected to see good growth in retail value (constant 2025 prices) sales, even as retail volume sales stagnate. This trend is expected to be shaped by evolving consumer preferences, with increasing demand for differentiated, indulgence and innovative products that offer more than just traditional sweetness.
Innovation and reformulation to meet the dynamics of a changing landscape
Sugar confectionery in South Africa is known for its fast-paced innovation, often outpacing other confectionery categories in terms of flavour, format and product varieties. Over the forecast period, this trend is expected to continue, particularly within gummies and jellies, where brand owners are likely to introduce new flavours and shapes to keep the category exciting.
Players await food labelling announcements
Sugar confectionery, which is known for high sugar content, is set to be strongly impacted by changes to food labelling regulations in South Africa. While proposed regulations remain under consideration, players offering products that are high in sugar, saturated fats and sodium are particularly at risk of disruption.
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Overview:
Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sugar Confectionery in South Africa report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sugar Confectionery in South Africa?
- Which are the leading brands in Sugar Confectionery in South Africa?
- How are products distributed in Sugar Confectionery in South Africa?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Sugar Confectionery?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in South Africa?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Sugar Confectionery in South Africa - Category analysis
KEY DATA FINDINGS
Smaller pack sizes and rising prices hinder retail volume sales development
Tiger Consumer Brands leads an increasingly competitive landscape
Supermarkets continues to gain momentum in sugar confectionery
Novelties that align with lifestyles and affordability to gain traction
Innovation and reformulation to meet the dynamics of a changing landscape
Players await food labelling announcements
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Channel developments
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DISCLAIMER
The following categories and subcategories are included:
Sugar Confectionery
- Boiled Sweets
- Chewy Candies
- Gummies and Jellies
- Liquorice
- Lollipops
- Medicated Confectionery
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- Power Mints
- Standard Mints
- Toffees, Caramels and Nougat
- Other Sugar Confectionery
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sugar Confectionery research and analysis database.
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