Beauty and Personal Care in France

May 2026
USD 2,750
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Overview:

Understand the latest market trends and future growth opportunities for the Beauty and Personal Care industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Baby and Child-Specific Products
  • Bath and Shower
  • Colour Cosmetics
  • Deodorants
  • Depilatories
  • Fragrances
  • Hair Care
  • Men's Grooming
  • Oral Care
  • Skin Care
  • Sun Care
  • Premium Beauty and Personal Care
  • Mass Beauty and Personal Care

If you're in the Beauty and Personal Care industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Beauty and Personal Care in France report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Beauty and Personal Care in France?
  • Which are the leading brands in France?
  • How are products distributed in France?
  • To what extent is e-commerce changing the retail environment and consumer demand?
  • How are sales of mass versus premium beauty products evolving?
  • Which products are seeing rising demand in the wake of COVID-19?
  • Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
  • How is the macroeconomic environment shaping demand?
  • Where is future growth expected to be most dynamic?

Beauty and Personal Care in France

Steady Value Growth Despite Slower Volume Expansion Amid Evolving Consumer Behaviour

Key Data Insights

Chart 1 Key Industry Trends for Beauty and Personal Care
Steady Value Growth Despite Slower Volume Expansion Amid Evolving Consumer Behaviour
Chart 2 Lancôme Absolue Longevity Cream
Skin Care Leads Value Sales While Premium Sun Care and Fragrances Accelerate Growth
Chart 3 Melvita Floral Bouquet Cleanser
L’Oréal Drives Sustainability and Clean Beauty Mainstreaming with Refill Initiatives
Chart 4 L'oreal's #Jointherefillmovement Campaign
Chart 5 Value Sales 2020-2030
Chart 6 Volume Sales 2020-2030
Chart 7 Value Sales by Category 2025
Premiumisation Specialised Products Drive Steady Growth to 2030
Technology and Longevity Reshape Consumer Engagement and Product Offerings
Chart 8 Analyst Insight for Beauty and Personal Care
Brands Embrace Clean Ingredients and Sustainability to Meet Evolving Consumer Demands
Chart 9 Forecast Value Sales 2020-2030
Chart 10 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Strengthen Positions Amid Gradual Market Consolidation
Major Acquisition and Emerging Natural Brands Reshape Competitive Dynamics
Chart 11 Company Shares 2025
Chart 12 Brand Shares 2025
Beauty Specialists Lead as Specialised Retail Expands and Grocery Declines
E-Commerce Growth Accelerates with Convenience and Social Media Driving Sales
Chart 13 Retail Channels 2020-2025
Chart 14 Economic Context for Beauty and Personal Care
Chart 15 Real Gdp Growth 2020-2030
Chart 16 Inflation 2020-2030
Chart 17 Consumer Context for Beauty and Personal Care
Chart 18 Population 2020-2030
Chart 19 Consumer Expenditure 2020-2030
Chart 20 Population by Generation 2025

Baby and Child-Specific Products in France

Key Data Insights

French Parents Shift to Premium Products Amid Birth Rate Decline
Chart 21 Key Industry Trends for Baby and Child-Specific Products
French Parents Shift to Premium Products Amid Birth Rate Decline
Chart 22 Mustela Family Sun Care Stick
Baby Wipes Lead Volume Sales While Sun Care Drives Value Growth
Chart 23 Babyléna Organic Baby Skin Care
Mustela and La Rosée Lead with Family Focus and Sustainability
Chart 24 La Rosée Baby Wash Refill
Chart 25 Value Sales 2020-2030
Chart 26 Volume Sales 2020-2030
Chart 27 Value Sales by Category 2025
Parents Invest in Premium Products Amid Stable Birth Rates and Cautious Spending
Baby Wipes Maintain Volume Leadership While Sun Care Leads Value Growth
Manufacturers Adopt Sustainability and Natural Ingredients to Capture Evolving Parent Preferences
Chart 28 Forecast Value Sales 2020-2030
Chart 29 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Strengthen Positions through Local Trust and Scientific Credibility
Emerging French Brands Leverage Transparency and Sustainability to Gain Consumer Loyalty
Chart 30 Company Shares 2025
Chart 31 Brand Shares 2025
Pharmacies Lead Retail Sales as Supermarkets Decline Amid Premiumisation
Retail E-Commerce Expands Rapidly Driven by Convenience and Product Variety
Chart 32 Retail Channels 2020-2025
Chart 33 Economic Context for Baby and Child-Specific Products
Chart 34 Real Gdp Growth 2020-2030
Chart 35 Inflation 2020-2030
Chart 36 Consumer Context for Baby and Child-Specific Products
Chart 37 Population 2020-2030
Chart 38 Consumer Expenditure 2020-2030
Chart 39 Population by Generation 2025

Bath and Shower in France

Key Data Insights

Value Decline in 2025 Driven by Shifting Consumer Preferences and Economic Factors
Chart 40 Key Industry Trends for Bath and Shower
Value Decline in 2025 Driven by Shifting Consumer Preferences and Economic Factors
Chart 41 Ushuaïa Shower Gel
Bar Soap Retains Leadership Despite Volume Decline Amid Sustainability Shift
Chart 42 Weleda Shower Gel
Brands Advance Sustainability and Skin Care Innovation to Meet Evolving Consumer Demands
Chart 43 Yves Rocher Solid Shower Gel
Chart 44 Value Sales 2020-2030
Chart 45 Volume Sales 2020-2030
Chart 46 Value Sales by Category 2025
Premiumisation Drives Long-Term Value Growth
Small French Brands Pioneer Sustainability and Longevity to Engage Discerning Consumers
Clean Beauty and Wellness Focus Shape Bath and Shower
Chart 47 Forecast Value Sales 2020-2030
Chart 48 Forecast Value Sales by Category 2025-2030
Local Brands Innovate to Maintain Lead Amid Promotional Constraints
Niche Brands Leverage Sustainability and Innovation to Capture Emerging Demand
Chart 49 Company Shares 2025
Chart 50 Brand Shares 2025
Supermarkets and Hypermarkets Retain Lead as E-Commerce Grows Steadily
E-Commerce Expands Access to Niche Products While Complementing Offline Retail
Chart 51 Retail Channels 2020-2025
Chart 52 Economic Context for Bath and Shower
Chart 53 Real Gdp Growth 2020-2030
Chart 54 Inflation 2020-2030
Chart 55 Consumer Context for Bath and Shower
Chart 56 Population 2020-2030
Chart 57 Consumer Expenditure 2020-2030
Chart 58 Population by Generation 2025

Colour Cosmetics in France

Key Data Insights

Premium Brands Drive Value Growth among Younger Consumers
Chart 59 Key Industry Trends for Colour Cosmetics
Premium Brands Drive Value Growth among Younger Consumers
Chart 60 La Beaute Cosmetics
Eye Make-Up Makes up Largest Category, While Multifunctionality Drives Sales in Facial Make-Up
Chart 61 La Bouche Rouge Refillable Blush Stick
French Luxury and Niche Brands Champion Sustainability with Refillable Innovations
Chart 62 Cc Cream by Erborian
Chart 63 Value Sales 2020-2030
Chart 64 Volume Sales 2020-2030
Chart 65 Value Sales by Category 2025
Premiumisation and Multifunctionality Drive Sustained Growth in Retail Value
French Consumers Embrace Clean Beauty and Technology-Enhanced Experiences
Inclusivity and Asian Beauty Reshape Brand Strategies and Consumer Loyalty
Chart 66 Forecast Value Sales 2020-2030
Chart 67 Forecast Value Sales by Category 2025-2030
Leading Brands Consolidate Dominance Amid Shifting Retail Dynamics
Strategic Portfolio Adjustments and Innovation Fuel Future Growth Potential
Chart 68 Company Shares 2025
Chart 69 Brand Shares 2025
Retail E-Commerce Outpaces Specialists to Lead Colour Cosmetic Sales
E-Commerce Solidifies Dominance through Technology and Targeted Strategies
Chart 70 Retail Channels 2020-2025
Chart 71 Economic Context for Colour Cosmetics
Chart 72 Real Gdp Growth 2020-2030
Chart 73 Inflation 2020-2030
Chart 74 Consumer Context for Colour Cosmetics
Chart 75 Population 2020-2030
Chart 76 Consumer Expenditure 2020-2030
Chart 77 Population by Generation 2025

Deodorants in France

Key Data Insights

Value Stagnation Reflects Changing Consumer Preferences and Premiumisation Trends
Chart 78 Key Industry Trends for Deodorants
Value Stagnation Reflects Changing Consumer Preferences and Premiumisation Trends
Deodorant Sprays Experience Decline, While Creams Drive Dynamic Growth
Chart 79 La Rosée Refillable Probiotic Deodorant
Natural Ingredient Innovation and Regulatory Transparency Reshape Product Offerings
Chart 80 Sanoflore Clean Label Deodorant
Chart 81 Value Sales 2020-2030
Chart 82 Volume Sales 2020-2030
Chart 83 Value Sales by Category 2025
Premium Brands and Natural Innovation Lead Value Growth
Deodorant Sprays Remain Largest Category, While Creams Drive Fastest Growth
Chart 84 Respire Organic Deodorant Stick
Small French Brands and Sustainability Innovations Reshape Product Offerings
Chart 85 Forecast Value Sales 2020-2030
Chart 86 Forecast Value Sales by Category 2025-2030
Legacy Multinational Brands Sustain Dominance through Consumer Loyalty and Effectiveness
Chart 87 Company Shares 2025
Chart 88 Brand Shares 2025
Grocery Retailers Maintain Dominance Amid Shift to Specialised Hygiene Stores
Retail E-Commerce Expands Slowly Due to Experiential Product Needs
Chart 89 Retail Channels 2020-2025
Chart 90 Economic Context for Deodorants
Chart 91 Real Gdp Growth 2020-2030
Chart 92 Inflation 2020-2030
Chart 93 Consumer Context for Deodorants
Chart 94 Population 2020-2030
Chart 95 Consumer Expenditure 2020-2030
Chart 96 Population by Generation 2025

Depilatories in France

Key Data Insights

French Depilatories Face Decline Amid Changing Consumer Preferences and Competition
French Depilatories Face Decline Amid Changing Consumer Preferences and Competition
Chart 97 Acorelle Wax Strips
Hair Removers/Bleaches Dominate Despite Decline
Chart 98 Bic Soleil Escape Razor
Brands Embrace Natural Ingredients and Self-Care Positioning to Reinvigorate Depilatories
Chart 99 Nair Hair Removal Cream
Chart 100 Value Sales 2020-2030
Chart 101 Volume Sales 2020-2030
Chart 102 Value Sales by Category 2025
French Consumers Shift to Permanent and Natural Hair Removal Methods
Hair Removers/Bleaches Maintains Dominance While Women's Pre-Shave Faces Decline
Manufacturers Innovate with Natural, Unisex and Ritualistic Self-Care Products
Chart 103 Forecast Value Sales 2020-2030
Chart 104 Forecast Value Sales by Category 2025-2030
Multinationals Consolidate Control Amid Limited Market Dynamism
Chart 105 Company Shares 2025
Chart 106 Brand Shares 2025
Grocery Retailers Maintain Dominance as Consumers Prioritise Convenience and Value
Retail E-Commerce Grows Modestly, Limited by Lack of Specialist Online Presence
Chart 107 Retail Channels 2020-2025
Chart 108 Economic Context for Depilatories
Chart 109 Real Gdp Growth 2020-2030
Chart 110 Inflation 2020-2030
Chart 111 Consumer Context for Depilatories
Chart 112 Population 2020-2030
Chart 113 Consumer Expenditure 2020-2030
Chart 114 Population by Generation 2025

Fragrances in France

Key Data Insights

Steady Value Growth Driven by Tradition and Innovation Amid Economic Pressures
Chart 115 Key Industry Trends for Fragrances
Steady Value Growth Driven by Tradition and Innovation Amid Economic Pressures
Chart 116 Maison Crivelli Cuir Infrarouge
Premium Fragrances Lead Value Sales, with Mass Fragrances Showing Stronger Performance
Chart 117 Lancôme Idôle Power Refillable Range
Glossier Innovates with Experience and Digital Engagement
Chart 118 Glossier Fleur Perfume
Chart 119 Value Sales 2020-2030
Chart 120 Volume Sales 2020-2030
Chart 121 Value Sales by Category 2025
Premium Fragrances Drive Value Growth While Mass Fragrances Expand Dynamically
Niche Artisanal Brands and Sustainability Trends Reshape Consumer Preferences
Chart 122 Analyst Insight for Fragrances
Innovation and Digital Engagement Drive New Business Models and Consumer Loyalty
Chart 123 Forecast Value Sales 2020-2030
Chart 124 Forecast Value Sales by Category 2025-2030
Luxury and Premium Houses Consolidate Dominance Amid Emerging Affordable Players
Strategic Acquisitions and Innovative Launches Reshape Brand Portfolios and Growth Paths
Chart 125 Company Shares 2025
Chart 126 Brand Shares 2025
Beauty Specialists Lead Offline Sales While Online Channels Grow Rapidly
E-Commerce Expansion Challenges Offline Dominance with Tailored and Tech-Enabled Offerings
Chart 127 Retail Channels 2020-2025
Chart 128 Economic Context for Fragrances
Chart 129 Real Gdp Growth 2020-2030
Chart 130 Inflation 2020-2030
Chart 131 Consumer Context for Fragrances
Chart 132 Population 2020-2030
Chart 133 Consumer Expenditure 2020-2030
Chart 134 Population by Generation 2025

Hair Care in France

Key Data Insights

Steady Growth Driven by Premium Innovation and Evolving Consumer Behaviour
Chart 135 Key Industry Trends for Hair Care
Steady Growth Driven by Premium Innovation and Evolving Consumer Behaviour
Chart 136 Yves Rocher Scape Serum
Salon Professional Hair Care Leads Value Growth as Mass Segment Faces Challenges
Chart 137 Aroma Zone Hair Serum
French Brands Harness Personalisation and Natural Ingredients to Capture Evolving Demand
Chart 138 Purepousse Vegan Range
Chart 139 Value Sales 2020-2030
Chart 140 Volume Sales 2020-2030
Chart 141 Value Sales by Category 2025
Steady Value Growth Supported by Evolving Consumer Preferences and Economic Fundamentals
Salon Professional Hair Care Leads Growth
Chart 142 Analyst Insight for Hair Care
Personalisation and Natural Ingredients Reshape Product Innovation and Consumer Loyalty
Chart 143 Forecast Value Sales 2020-2030
Chart 144 Forecast Value Sales by Category 2025-2030
L'oréal Sa Leads through Diverse Portfolios and Innovation
L'oréal Sa’S Acquisition of Color Wow and Premium Launches Drive Market Expansion
Chart 145 Company Shares 2025
Chart 146 Brand Shares 2025
Grocery Retailers Remain Dominant While Specialist Channels Capture Growth
Retail E-Commerce Accelerates Growth with Niche and Specialised Hair Care Products
Chart 147 Retail Channels 2020-2025
Chart 148 Economic Context for Hair Care
Chart 149 Real Gdp Growth 2020-2030
Chart 150 Inflation 2020-2030
Chart 151 Consumer Context for Hair Care
Chart 152 Population 2020-2030
Chart 153 Consumer Expenditure 2020-2030
Chart 154 Population by Generation 2025

Men's Grooming in France

Key Data Insights

Younger Consumers Drive Growth with Wellness Focus and Digital Engagement
Younger Consumers Drive Growth with Wellness Focus and Digital Engagement
Chart 155 Horace Website
Men's Fragrances Lead Sales with Demand for Smaller, Versatile Formats
Nuxe’S Clean Plant-Based Range Exemplifies Mainstreaming of Clean Beauty
Chart 156 Nuxe Men's Boost
Chart 157 Value Sales 2020-2030
Chart 158 Volume Sales 2020-2030
Chart 159 Value Sales by Category 2025
Premium and Mass Fragrances Drive Sustained Growth While Shaving Declines
Commitments to Sustainability Reshape Product Development and Packaging
Digital Engagement and Technology Enable Personalised Grooming Experiences
Chart 160 Forecast Value Sales 2020-2030
Chart 161 Forecast Value Sales by Category 2025-2030
Leading Multinationals Adapt to Shifting Shares Amid Steady Concentration
Chart 162 Company Shares 2025
Chart 163 Brand Shares 2025
Beauty Specialists Lead While E-Commerce Shows Fastest Growth in Retail
Consumers Seek Expertise and Personalised Experiences in Grooming Purchases
Chart 164 Retail Channels 2020-2025
Chart 165 Economic Context for Men's Grooming
Chart 166 Real Gdp Growth 2020-2030
Chart 167 Inflation 2020-2030
Chart 168 Consumer Context for Men's Grooming
Chart 169 Population 2020-2030
Chart 170 Consumer Expenditure 2020-2030
Chart 171 Population by Generation 2025

Oral Care in France

Key Data Insights

Value Growth Masks Volume Decline as French Consumers Adopt Premium Oral Hygiene
Chart 172 Key Industry Trends for Oral Care
Value Growth Masks Volume Decline as French Consumers Adopt Premium Oral Hygiene
Chart 173 Colgate Total Preventative System
Toothpaste Dominates Value While Dental Floss Gains Momentum among French Buyers
Chart 174 900.Care Chewable Toothpaste Tablets
Sustainability and Clean Beauty Demand Reshape Oral Hygiene
Chart 175 Smilist Toothpaste
Chart 176 Value Sales 2020-2030
Chart 177 Volume Sales 2020-2030
Chart 178 Value Sales by Category 2025
French Consumers Embrace Premium and Personalised Oral Hygiene for Sustained Growth
Toothpaste Remains the Biggest Category While Electric Toothbrushes Lead Dynamic Growth
Natural Ingredients and Sustainability Reshapes Product Development
Chart 179 Forecast Value Sales 2020-2030
Chart 180 Forecast Value Sales by Category 2025-2030
Multinational Companies Maintain Lead While Sustainability Reshapes Competition
Emerging Local Brands Leverage Sustainability and French Design to Challenge Incumbents
Chart 181 Company Shares 2025
Chart 182 Brand Shares 2025
Grocery Retailers Lead While E-Commerce Grows Rapidly
Digital Platforms Expand Reach with Niche and Convenience-Driven Oral Care Offerings
Chart 183 Retail Channels 2020-2025
Chart 184 Economic Context for Oral Care
Chart 185 Real Gdp Growth 2020-2030
Chart 186 Inflation 2020-2030
Chart 187 Consumer Context for Oral Care
Chart 188 Population 2020-2030
Chart 189 Consumer Expenditure 2020-2030
Chart 190 Population by Generation 2025

Skin Care in France

Key Data Insights

Premium and K-Beauty Brands Drive Sustained Growth in Skin Care Value
Chart 191 Key Industry Trends for Skin Care
Premium and K-Beauty Brands Drive Sustained Growth in Skin Care Value
Chart 192 Caudalie Premier Cru Cream
Facial Care Leads Sales with Anti-Aging and Scientific Efficacy Focus
Chart 193 Torriden Cellmazing Serum
Clean Beauty and Ingredient Transparency Reshape Product Development and Demand
Chart 194 Laboratoires Novexpert Acne Serum
Chart 195 Value Sales 2020-2030
Chart 196 Volume Sales 2020-2030
Chart 197 Value Sales by Category 2025
Pharmacy-Led Premiumisation and Ai Technology Drive Skin Care Growth
Facial Care Sustains Leadership While Skin Care Sets Gain Fastest Growth
Chart 198 Analyst Insight for Skin Care
Clean Beauty and Natural Ingredients Reshape Formulations and Consumer Trust
Chart 199 Forecast Value Sales 2020-2030
Chart 200 Forecast Value Sales by Category 2025-2030
L'oréal Maintains Position through Strong Brand Portfolio While Niche Brands Accelerate Growth
L'oréal's Acquisitions Expand Premium Foothold and Open Growth Avenues
Chart 201 Company Shares 2025
Chart 202 Brand Shares 2025
Pharmacies Lead with Specialist Retail Shaping Consumer Choices
Retail E-Commerce Grows as Amazon and Sephora Enhance Online Experience
Chart 203 Retail Channels 2020-2025
Chart 204 Economic Context for Skin Care
Chart 205 Real Gdp Growth 2020-2030
Chart 206 Inflation 2020-2030
Chart 207 Consumer Context for Skin Care
Chart 208 Population 2020-2030
Chart 209 Consumer Expenditure 2020-2030
Chart 210 Population by Generation 2025

Sun Care in France

Key Data Insights

Premium Innovation and Consumer Demand Drive Year-Round Growth
Chart 211 Key Industry Trends for Sun Care
Premium Innovation and Consumer Demand Drive Year-Round Growth
Adult Sun Care Dominates Sales Driven by Premium and Multifunctional Offerings
Chart 212 Respecteuse Ultra Clean Spf50
French Brands Pioneer Clean, Organic Formulas Amid Regulatory Pressure
Chart 213 Anthelios Anti-Dark Spot Fluid
Chart 214 Value Sales 2020-2030
Chart 215 Volume Sales 2020-2030
Chart 216 Value Sales by Category 2025
Younger Consumers and Premium Demand Fuel Steady Growth
Adult Sun Care Maintains Dominance While Baby and Child-Specific Segment Accelerates
Longevity, Asian Influence and Sustainability Reshape Product Development
Chart 217 Forecast Value Sales 2020-2030
Chart 218 Forecast Value Sales by Category 2025-2030
Leading Pharmacy Brands Sustain Dominance Amid Moderate Share Shifts
Chart 219 Company Shares 2025
Chart 220 Brand Shares 2025
Pharmacies Lead Retail Sales as Grocery Share Declines Amid Premium Shift
Limited but Growing Retail E-Commerce Reflects Consumer Preference for Expert Guidance
Chart 221 Retail Channels 2020-2025
Chart 222 Economic Context for Sun Care
Chart 223 Real Gdp Growth 2020-2030
Chart 224 Inflation 2020-2030
Chart 225 Consumer Context for Sun Care
Chart 226 Population 2020-2030
Chart 227 Consumer Expenditure 2020-2030
Chart 228 Population by Generation 2025

Premium Beauty and Personal Care in France

Key Data Insights

Steady Growth Driven by Premiumisation and Consumer Expenditure Trends
Chart 229 Key Industry Trends for Premium Beauty and Personal Care
Steady Growth Driven by Premiumisation and Consumer Expenditure Trends
Premium Fragrances Lead Value with Sun Care Driving Dynamic Growth
Neurae’S Harmonie Sleeping Mask Exemplifies Lifestyle-Driven Beauty Trend
Chart 230 Harmonie Sleeping Mask
Chart 231 Value Sales 2020-2030
Chart 232 Value Sales by Category 2025
Steady Value Growth Driven by Consumer Trade-Up and Measured Purchasing
Premium Fragrances Maintain Lead While Hair Care Sees Dynamic Growth
French Consumers Embrace Personalisation and Sustainability, Shaping Innovation
Chart 233 Forecast Value Sales 2020-2030
Chart 234 Forecast Value Sales by Category 2025-2030
Leading Manufacturers Consolidate Positions with Varied Share Trajectories
Chart 235 Company Shares 2025
Chart 236 Brand Shares 2025
Chart 237 Economic Context for Premium Beauty and Personal Care
Chart 238 Real Gdp Growth 2020-2030
Chart 239 Inflation 2020-2030
Chart 240 Consumer Context for Premium Beauty and Personal Care
Chart 241 Population 2020-2030
Chart 242 Consumer Expenditure 2020-2030
Chart 243 Population by Generation 2025

Mass Beauty and Personal Care in France

Key Data Insights

French Consumers Prioritise Premiumisation and Specialised Retail Channels Amid Value Stagnation
Chart 244 Key Industry Trends for Mass Beauty and Personal Care
French Consumers Prioritise Premiumisation and Specialised Retail Channels Amid Value Stagnation
Mass Skin Care Leads Value with Innovation While Mass Frangrances Sees Dynamic Growth
Aroma Zone Pioneers Clean Make-Up, Reinforcing Clean Reimagined Trend
Chart 245 Aroma Zone Hyaluronic Acid Compact Powder
Chart 246 Value Sales 2020-2030
Chart 247 Value Sales by Category 2025
Specialised Mass Products Drive Steady Growth Amid Demographic Shifts
Mass Skin Care Remains Largest Category, While Mass Fragrances Growth Driven by Lifestyle Preferences
Sustainability and Natural Ingredients Reshape Product Development and Consumer Appeal
Chart 248 Forecast Value Sales 2020-2030
Chart 249 Forecast Value Sales by Category 2025-2030
Leading Players Consolidate Dominance through Diversified Brands and Multi-Channel Reach
Chart 250 Company Shares 2025
Chart 251 Brand Shares 2025
Chart 252 Economic Context for Mass Beauty and Personal Care
Chart 253 Real Gdp Growth 2020-2030
Chart 254 Inflation 2020-2030
Chart 255 Consumer Context for Mass Beauty and Personal Care
Chart 256 Population 2020-2030
Chart 257 Consumer Expenditure 2020-2030
Chart 258 Population by Generation 2025

Country Reports Disclaimer

The following categories and subcategories are included:

Beauty and Personal Care

    • Baby and Child-specific Hair Care
    • Baby and Child-specific Skin Care
    • Baby and Child-specific Sun Care
    • Baby and Child-specific Toiletries
    • Baby Wipes
    • Medicated Baby and Child-specific Products
    • Nappy (Diaper) Rash Treatments
    • Bar Soap
    • Bath Additives
    • Body Powder
    • Body Wash/Shower Gel
    • Hand Sanitisers
      • Intimate Washes
      • Intimate Wipes
    • Liquid Soap
        • Premium Eye Liner/Pencil
        • Mass Eye Liner/Pencil
        • Premium Eye Shadow
        • Mass Eye Shadow
        • Premium Mascara
        • Mass Mascara
        • Premium Other Lash and Brow Make-Up
        • Mass Other Lash and Brow Make-Up
        • Premium BB/CC Creams
        • Mass BB/CC Creams
        • Premium Blusher/Bronzer/Highlighter
        • Mass Blusher/Bronzer/Highlighter
        • Premium Foundation/Concealer
        • Mass Foundation/Concealer
        • Premium Powder
        • Mass Powder
        • Premium Other Facial Make-Up
        • Mass Other Facial Make-Up
        • Premium Lip Gloss
        • Mass Lip Gloss
        • Premium Lip Liner/Pencil
        • Mass Lip Liner/Pencil
        • Premium Lipstick
        • Mass Lipstick
        • Premium Other Lip Products
        • Mass Other Lip Products
        • Premium Nail Polish
        • Mass Nail Polish
        • Premium Nail Treatments/Strengthener
        • Mass Nail Treatments/Strengthener
        • Premium Polish Remover
        • Mass Polish Remover
        • Premium Other Nail Products
        • Mass Other Nail Products
      • Premium Colour Cosmetics Sets/Kits
      • Mass Colour Cosmetics Sets/Kits
    • Deodorant Creams
    • Deodorant Pumps
    • Deodorant Roll-Ons
    • Deodorant Sprays
    • Deodorant Sticks
    • Deodorant Wipes
    • Hair Removers/Bleaches
    • Women's Pre-Shave
    • Women's Razors and Blades
      • Premium Body Mists
      • Premium Men's Fragrances
      • Premium Women's Fragrances
      • Premium Unisex Fragrances
      • Premium Fragrance Sets/Kits
      • Mass Body Mists
      • Mass Men's Fragrances
      • Mass Women's Fragrances
      • Mass Unisex Fragrances
      • Mass Fragrance Sets/Kits
    • 2-in-1 Products
    • Colourants
    • Conditioners and Treatments
    • Hair Loss Treatments
    • Perms and Relaxants
    • Salon Professional Hair Care
      • Medicated Shampoos
      • Standard Shampoos
    • Styling Agents
      • Men's Post-Shave
      • Men's Pre-Shave
      • Men's Razors and Blades
        • Premium Men's Bath and Shower
        • Mass Men's Bath and Shower
        • Premium Men's Deodorants
        • Mass Men's Deodorants
        • Premium Men's Hair Care
        • Mass Men's Hair Care
        • Premium Men's Skin Care
        • Mass Men's Skin Care
      • Premium Men's Fragrances
      • Mass Men's Fragrances
    • Dental Floss
      • Denture Cleansers
      • Denture Fixatives
    • Mouth Fresheners
    • Mouthwashes/Dental Rinses
    • Tooth Whiteners
      • Manual Toothbrushes
          • Battery Toothbrush Replacement Heads
          • Battery Toothbrush Units
          • Electric Toothbrush Replacement Heads
          • Electric Toothbrush Units
    • Toothpaste
  • Oral Care Excl Power Toothbrushes
        • Premium Firming Body Care
        • Mass Firming Body Care
        • Premium General Purpose Body Care
        • Mass General Purpose Body Care
        • Premium Acne Treatments
        • Mass Acne Treatments
        • Premium Face Masks
        • Mass Face Masks
          • Premium Liquid/Cream/Gel/Bar Cleansers
          • Mass Liquid/Cream/Gel/Bar Cleansers
          • Premium Facial Cleansing Wipes
          • Mass Facial Cleansing Wipes
          • Premium Basic Moisturisers
          • Mass Basic Moisturisers
          • Premium Anti-Agers
          • Mass Anti-Agers
        • Premium Lip Care
        • Mass Lip Care
        • Premium Toners
        • Mass Toners
      • Premium Hand Care
      • Mass Hand Care
      • Premium Skin Care Sets/Kits
      • Mass Skin Care Sets/Kits
        • Premium Aftersun
        • Mass Aftersun
        • Premium Self-Tanning
        • Mass Self-Tanning
        • Premium Sun Protection
        • Mass Sun Protection
    • Baby and Child-specific Sun Care
    • Premium Baby and Child-specific Products
    • Premium Bath and Shower
        • Premium Eye Liner/Pencil
        • Premium Eye Shadow
        • Premium Mascara
        • Premium Other Lash and Brow Make-Up
        • Premium BB/CC Creams
        • Premium Blusher/Bronzer/Highlighter
        • Premium Foundation/Concealer
        • Premium Powder
        • Premium Other Facial Make-Up
        • Premium Lip Gloss
        • Premium Lip Liner/Pencil
        • Premium Lipstick
        • Premium Other Lip Products
        • Premium Nail Polish
        • Premium Nail Treatments/Strengthener
        • Premium Polish Remover
        • Premium Other Nail Products
      • Premium Colour Cosmetics Sets/Kits
    • Premium Deodorants
      • Premium Body Mists
      • Premium Men's Fragrances
      • Premium Women's Fragrances
      • Premium Unisex Fragrances
      • Premium Fragrance Sets/Kits
    • Premium Hair Care
        • Premium Firming Body Care
        • Premium General Purpose Body Care
        • Premium Acne Treatments
        • Premium Face Masks
        • Premium Facial Cleansing Wipes
          • Premium Basic Moisturisers
          • Premium Anti-Agers
        • Premium Lip Care
        • Premium Liquid/Cream/Gel/Bar Cleansers
        • Premium Toners
      • Premium Hand Care
      • Premium Skin Care Sets/Kits
      • Premium Aftersun
      • Premium Self-Tanning
      • Premium Sun Protection
    • Prestige Baby and Child-specific Products
    • Prestige Bath and Shower
    • Prestige Colour Cosmetics
    • Prestige Deodorants
    • Prestige Fragrances
    • Prestige Hair Care
      • Prestige Body Care
      • Prestige Facial Care
      • Prestige Hand Care
      • Prestige Skin Care Sets/Kits
    • Prestige Adult Sun Care
    • Mass Baby and Child-specific Products
    • Mass Bath and Shower
        • Mass Eye Liner/Pencil
        • Mass Eye Shadow
        • Mass Mascara
        • Mass Other Lash and Brow Make-Up
        • Mass BB/CC Creams
        • Mass Blusher/Bronzer/Highlighter
        • Mass Foundation/Concealer
        • Mass Powder
        • Mass Other Facial Make-Up
        • Mass Lip Gloss
        • Mass Lip Liner/Pencil
        • Mass Lipstick
        • Mass Other Lip Products
        • Mass Nail Polish
        • Mass Nail Treatments/Strengthener
        • Mass Polish Remover
        • Mass Other Nail Products
      • Mass Colour Cosmetics Sets/Kits
    • Mass Deodorants
      • Mass Body Mists
      • Mass Men's Fragrances
      • Mass Women's Fragrances
      • Mass Unisex Fragrances
      • Mass Fragrance Sets/Kits
    • Mass Hair Care
        • Mass Firming Body Care
        • Mass General Purpose Body Care
        • Mass Acne Treatments
        • Mass Face Masks
        • Mass Facial Cleansing Wipes
          • Mass Basic Moisturisers
          • Mass Anti-Agers
        • Mass Lip Care
        • Mass Liquid/Cream/Gel/Bar Cleansers
        • Mass Toners
      • Mass Hand Care
      • Mass Skin Care Sets/Kits
      • Mass Aftersun
      • Mass Self-Tanning
      • Mass Sun Protection
    • Dermocosmetics Baby and Child-specific Products
    • Dermocosmetics Bath and Shower
    • Dermocosmetics Colour Cosmetics
    • Dermocosmetics Deodorants
    • Dermocosmetics Fragrances
    • Dermocosmetics Hair Care
      • Dermocosmetics Body Care
      • Dermocosmetics Facial Care
      • Dermocosmetics Hand Care
      • Dermocosmetics Skin Care Sets/Kits
    • Dermocosmetics Adult Sun Care

Beauty and Personal Care

This is the aggregation of baby and child-specific products, bath & shower, colour cosmetics, deodorants, depilatories, fragrances, hair care, men's grooming, oral care, skin care and sun care. Black market sales and travel retail are excluded.

See all of our definitions
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This report originates from Passport, our Beauty and Personal Care research and analysis database.

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