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Price Sensitivity and Innovation Define the Recovery Phase
Beauty and personal care in Argentina in 2025 demonstrated a tentative yet meaningful rebound amid a macroeconomic recovery, though volume sales remained subdued as consumers prioritised affordable, multifunctional products over discretionary spending. Premiumisation nonetheless gained momentum through influencer-driven demand for fragrances and innovative skin care, while the rising popularity of Asian and Arabic brands reshaped consumer preferences and prompted retailers to adapt to demand for gentle, ingredient-transparent formulations. Leadership consolidated around Natura Argentina and Unilever, though local players such as Cdimex emerged strongly by capitalising on niche trends. Sustainability and clean beauty continued to underpin product innovation, with natural ingredients and eco-friendly packaging aligning with evolving consumer values. Brands that embrace digital marketing, omnichannel distribution, and product transparency are best positioned to navigate the landscapes cautious but promising trajectory.
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Overview:
Understand the latest market trends and future growth opportunities for the Beauty and Personal Care industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Baby and Child-Specific Products
- Bath and Shower
- Colour Cosmetics
- Deodorants
- Depilatories
- Fragrances
- Hair Care
- Men's Grooming
- Oral Care
- Skin Care
- Sun Care
- Premium Beauty and Personal Care
- Mass Beauty and Personal Care
If you're in the Beauty and Personal Care industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Beauty and Personal Care in Argentina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Beauty and Personal Care in Argentina?
- Which are the leading brands in Argentina?
- How are products distributed in Argentina?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Beauty and Personal Care in Argentina
Price Sensitivity and Innovation Define the Recovery Phase
Key Data Insights
Chart 1 Key Industry Trends for Beauty and Personal Care
Price Sensitivity and Innovation Define the Recovery Phase
Chart 2 Clean Formulas Shape Product Launches
Multifunctional Products Gain Momentum
Chart 3 Rising Demand for Multifunctional Products
Sustainability Drives Beauty Innovation
Chart 4 Eco-Friendly Innovation Gains Momentum
Chart 5 Value Sales 2020-2030
Chart 6 Volume Sales 2020-2030
Chart 7 Value Sales by Category 2025
Consumers Cautiously Return to Beauty Purchases Amid Economic Recovery
Fragrances Expected to Dominate through 2030
Asian and Arabic Brand Trends Set to Reshape Retail Channels and Consumer Engagement
Chart 8 What's Next? for Beauty and Personal Care
Chart 9 Forecast Value Sales 2020-2030
Chart 10 Forecast Value Sales by Category 2025-2030
Natura Argentina and Unilever Solidify Leadership Amid Shifting Competitive Dynamics
Chart 11 Company Shares 2025
Chart 12 Brand Shares 2025
Health and Beauty Specialists Lead Distribution While E-Commerce Gains Momentum
Mergers and Evolving Retail Formats Reshape Distribution Dynamics
Chart 13 Retail Channels 2020-2025
Chart 14 Economic Context for Beauty and Personal Care
Chart 15 Real Gdp Growth 2020-2030
Chart 16 Inflation 2020-2030
Chart 17 Consumer Context for Beauty and Personal Care
Chart 18 Population 2020-2030
Chart 19 Consumer Expenditure 2020-2030
Chart 20 Population by Generation 2025
Baby and Child-Specific Products in Argentina
Key Data Insights
Consumers Adapt to Demographic and Economic Shifts with Mixed Purchase Patterns
Consumers Adapt to Demographic and Economic Shifts with Mixed Purchase Patterns
Baby Wipes Lead While Nappy (Diaper) Rash Treatments Posts Fastest Growth
Chart 21 Influencers and Experts Drive Demand
Laboratorios Andrómaco Leverages Natural Formulas to Boost Sun Care Appeal
Chart 22 Growing Focus on Natural Baby Care Formulas
Chart 23 Value Sales 2020-2030
Chart 24 Volume Sales 2020-2030
Chart 25 Value Sales by Category 2025
Economic Recovery and Stabilising Birth Rate Expected to Support Rebound
Baby Wipes Set to Remain Largest While Sun Care Posts Fastest Growth
Healthcare Guidance and Natural Formulations to Drive Product Innovation
Chart 26 Forecast Value Sales 2020-2030
Chart 27 Forecast Value Sales by Category 2025-2030
Kimberly-Clark Argentina Strengthens Lead Amid Shifting Manufacturer Landscape
Chart 28 Company Shares 2025
Chart 29 Brand Shares 2025
Health and Beauty Specialists Dominate While E-Commerce Accelerates Growth
Chart 30 Retail Channels 2020-2025
Chart 31 Economic Context for Baby and Child-Specific Products
Chart 32 Real Gdp Growth 2020-2030
Chart 33 Inflation 2020-2030
Chart 34 Consumer Context for Baby and Child-Specific Products
Chart 35 Population 2020-2030
Chart 36 Consumer Expenditure 2020-2030
Chart 37 Population by Generation 2025
Bath and Shower in Argentina
Key Data Insights
Strong Rebound Fuelled by Economic Recovery
Strong Rebound Fuelled by Economic Recovery
Bar Soap Dominates Sales While Intimate Hygiene Posts Fastest Growth
Dove’S Diversity Campaign and Moisturising Innovation Reshape Consumer Expectations
Chart 38 Brand Purpose Aligned with Diversity and Inclusion
Chart 39 Value Sales 2020-2030
Chart 40 Volume Sales 2020-2030
Chart 41 Value Sales by Category 2025
Consumers Set to Diversify Purchasing as Growth Moderates with Economic Shifts
Bar Soap Expected to Retain Dominance While Bath Additives Drive Rapid Growth
Multifunctional Products and Health Awareness Will Continue to Shape Evolving Consumer Demands
Chart 42 Forecast Value Sales 2020-2030
Chart 43 Forecast Value Sales by Category 2025-2030
Unilever and Natura&Co Consolidate Leadership Amid Market Fragmentation
Chart 44 Company Shares 2025
Chart 45 Brand Shares 2025
Supermarkets Lead Distribution While E-Commerce Posts Fastest Growth
Chart 46 Retail Channels 2020-2025
Chart 47 Economic Context for Bath and Shower
Chart 48 Real Gdp Growth 2020-2030
Chart 49 Inflation 2020-2030
Chart 50 Consumer Context for Bath and Shower
Chart 51 Population 2020-2030
Chart 52 Consumer Expenditure 2020-2030
Chart 53 Population by Generation 2025
Colour Cosmetics in Argentina
Key Data Insights
Consumers Navigate Economic Recovery While Natural Products Gain Visibility
Chart 54 Key Industry Trends for Colour Cosmetics
Consumers Navigate Economic Recovery While Natural Products Gain Visibility
Chart 55 Natural and Vegan Products Attract Consumers
Korean Colour Cosmetics Gain Foothold
Chart 56 Korean Cosmetics Enter the Argentine Landscape
Influencers Propel Expansion among Gen Z Consumers
Chart 57 Influencers Drive Visibility among Gen Z
Chart 58 Value Sales 2020-2030
Chart 59 Volume Sales 2020-2030
Chart 60 Value Sales by Category 2025
Gen Z Duality and Economic Factors Expected to Drive Expansion
Local Brands and Vegan Trends to Reshape Consumer Preferences
Influencer Engagement and Macroeconomic Shifts to Reshape Business Strategies
Chart 61 What's Next? for Colour Cosmetics
Chart 62 Forecast Value Sales 2020-2030
Chart 63 Forecast Value Sales by Category 2025-2030
Avon and Natura’S Merger Reshapes Competitive Dynamics
Chart 64 Company Shares 2025
Chart 65 Brand Shares 2025
Direct Selling Leads While E-Commerce Gains Traction
Chart 66 Retail Channels 2020-2025
Chart 67 Economic Context for Colour Cosmetics
Chart 68 Real Gdp Growth 2020-2030
Chart 69 Inflation 2020-2030
Chart 70 Consumer Context for Colour Cosmetics
Chart 71 Population 2020-2030
Chart 72 Consumer Expenditure 2020-2030
Chart 73 Population by Generation 2025
Deodorants in Argentina
Key Data Insights
Consumers Regain Confidence, Driving Deodorant Sales Expansion
Consumers Regain Confidence, Driving Deodorant Sales Expansion
Sprays Dominate as Pumps Surge on Innovation and Convenience Appeal
Unilever Leverages Ai and Multifunctionality to Engage Gen Z and Expand Usage
Chart 74 Unilever Engages Gen Z with Ai
Chart 75 Value Sales 2020-2030
Chart 76 Volume Sales 2020-2030
Chart 77 Value Sales by Category 2025
Deodorant Sprays Set to Lead Growth Momentum
Lifting Import Barriers Expected to Expand Product Variety and Intensify Competition
Innovations in Multifunctional Sprays Poised to Fuel Expansion
Chart 78 Forecast Value Sales 2020-2030
Chart 79 Forecast Value Sales by Category 2025-2030
Unilever and Natura Strengthen Dominance Amid Evolving Dynamics
Chart 80 Company Shares 2025
Chart 81 Brand Shares 2025
Supermarkets Lead as E-Commerce Grows Steadily
Chart 82 Retail Channels 2020-2025
Chart 83 Economic Context for Deodorants
Chart 84 Real Gdp Growth 2020-2030
Chart 85 Inflation 2020-2030
Chart 86 Consumer Context for Deodorants
Chart 87 Population 2020-2030
Chart 88 Consumer Expenditure 2020-2030
Chart 89 Population by Generation 2025
Depilatories in Argentina
Key Data Insights
Economic Recovery and Promotional Strategies Drive Volume Rebound
Economic Recovery and Promotional Strategies Drive Volume Rebound
Women’S Razors and Blades Dominate Sales, Driven by Affordability and Convenience
Nair’S Influencer Strategy Accelerates Brand Adoption among Younger Consumers
Chart 90 Affordable Asian Brands Gain Ground
Chart 91 Value Sales 2020-2030
Chart 92 Volume Sales 2020-2030
Chart 93 Value Sales by Category 2025
Demographic Shifts Expected to Influence Product Demand and Usage Patterns
Women’S Razors and Blades Set to Lead While Hair Removers Gain Momentum
Brand Entries and Inclusive Marketing to Reshape Competitive Dynamics
Chart 94 Forecast Value Sales 2020-2030
Chart 95 Forecast Value Sales by Category 2025-2030
Newsan and Bic Argentina Solidify Dominance through Strategic Growth and Innovation
Chart 96 Company Shares 2025
Chart 97 Brand Shares 2025
Pharmacies Retain Leadership as E-Commerce Sees Rapid Expansion
Dd-2 Retail Chain Propels Affordable Brands to Prominence among Younger Consumers
Chart 98 Retail Channels 2020-2025
Chart 99 Economic Context for Depilatories
Chart 100 Real Gdp Growth 2020-2030
Chart 101 Inflation 2020-2030
Chart 102 Consumer Context for Depilatories
Chart 103 Population 2020-2030
Chart 104 Consumer Expenditure 2020-2030
Chart 105 Population by Generation 2025
Fragrances in Argentina
Key Data Insights
Rapid Value Growth Driven by Premium Indulgence and Mass Expansion
Chart 106 Key Industry Trends for Fragrances
Rapid Value Growth Driven by Premium Indulgence and Mass Expansion
Arabic Scents Reshape Mass Fragrances as Premium Growth Accelerates
Chart 107 Arabic Fragrances Reshape the Mass Market
Local Brands Innovate with Sustainability and Personalisation
Chart 108 Layering Boosts Fragrance Experimentation
Chart 109 Value Sales 2020-2030
Chart 110 Volume Sales 2020-2030
Chart 111 Value Sales by Category 2025
Local Company Cdimex Expected to Drive Expansion as Mass Fragrances Lead
Premium Fragrances Set to Gain Fastest Growth through Indulgence and Gifting
Chart 112 What's Next? for Fragrances
Chart 113 Forecast Value Sales 2020-2030
Chart 114 Forecast Value Sales by Category 2025-2030
Cdimex Expands Rapidly While Natura Sustains Dominance
Newsan’S Acquisition of Cdimex Reshapes Dynamics
Chart 115 Company Shares 2025
Chart 116 Brand Shares 2025
Direct Selling Leads with Mass Fragrance Brands
Retail E-Commerce Expands with Growing Consumer Adoption
Chart 117 Retail Channels 2020-2025
Chart 118 Economic Context for Fragrances
Chart 119 Real Gdp Growth 2020-2030
Chart 120 Inflation 2020-2030
Chart 121 Consumer Context for Fragrances
Chart 122 Population 2020-2030
Chart 123 Consumer Expenditure 2020-2030
Chart 124 Population by Generation 2025
Hair Care in Argentina
Key Data Insights
Economic Recovery Drives Cautious Growth Amid Consumer Price Sensitivity
Chart 125 Key Industry Trends for Hair Care
Economic Recovery Drives Cautious Growth Amid Consumer Price Sensitivity
Shampoos Lead with Dove’S Inclusive Campaign
Chart 126 Dove Celebrates Inclusive Hair Stories
Sustainable Innovation and K-Beauty Drive Market Evolution
Chart 127 E-Commerce Fuels K-Beauty Expansion
Chart 128 Value Sales 2020-2030
Chart 129 Volume Sales 2020-2030
Chart 130 Value Sales by Category 2025
Consumers Set to Rebound Cautiously with Value Growth Tempered by Price Sensitivity
Shampoos Expected to Dominate While Hair Loss Treatments Lead Fastest Growth
Innovation in Skinification and Dermocosmetics to Reshape Consumer Preferences
Chart 131 What's Next? for Hair Care
Chart 132 Forecast Value Sales 2020-2030
Chart 133 Forecast Value Sales by Category 2025-2030
Unilever and L’Oréal Strengthen Leadership Amid Market Realignments
Chart 134 Company Shares 2025
Chart 135 Brand Shares 2025
Supermarkets Maintain Leadership with Promotional Activities
Retail E-Commerce Accelerates Amidst Shifting Consumer Purchasing Patterns
Chart 136 Retail Channels 2020-2025
Chart 137 Economic Context for Hair Care
Chart 138 Real Gdp Growth 2020-2030
Chart 139 Inflation 2020-2030
Chart 140 Consumer Context for Hair Care
Chart 141 Population 2020-2030
Chart 142 Consumer Expenditure 2020-2030
Chart 143 Population by Generation 2025
Men's Grooming in Argentina
Key Data Insights
Argentine Consumers Boost Men’S Grooming with Rising Affordability and Usage
Argentine Consumers Boost Men’S Grooming with Rising Affordability and Usage
Men’S Fragrances Lead with Arabic-Inspired Trend
Chart 144 Arabic Fragrances Boost Local Players
Local Players Leverage Influencer Campaigns to Capture Youth
Chart 145 Value Sales 2020-2030
Chart 146 Volume Sales 2020-2030
Chart 147 Value Sales by Category 2025
Rising Purchasing Power Expected to Drive Sustained Growth through 2030
Social Media Influence and Import Barrier Removal Set to Fuel Rapid Expansion
Market Entry Shifts and Distribution Realignments to Reshape Opportunities
Chart 148 Forecast Value Sales 2020-2030
Chart 149 Forecast Value Sales by Category 2025-2030
Newsan's Acquisition of Procter & Gamble Strengthens Leadership Amid Market Shifts
Cdimex Capitalises on Arabic Fragrance Surge
Chart 150 Company Shares 2025
Chart 151 Brand Shares 2025
Health and Beauty Specialists Lead Distribution While E-Commerce Posts Fastest Growth
Chart 152 Retail Channels 2020-2025
Chart 153 Economic Context for Men's Grooming
Chart 154 Real Gdp Growth 2020-2030
Chart 155 Inflation 2020-2030
Chart 156 Consumer Context for Men's Grooming
Chart 157 Population 2020-2030
Chart 158 Consumer Expenditure 2020-2030
Chart 159 Population by Generation 2025
Oral Care in Argentina
Key Data Insights
Toothbrushes and Toothpaste Lead Oral Care Expansion
Chart 160 Key Industry Trends for Oral Care
Toothbrushes and Toothpaste Lead Oral Care Expansion
Chart 161 Colgate Total Relaunches with New Snap Formula
Sensodyne Leads Shift to Clinically Proven Products
Chart 162 Professional Endorsements Fuel Demand
Consumer Demand and Sustainability Drives Innovation
Chart 163 Sunstar Offers Sustainable Options
Chart 164 Value Sales 2020-2030
Chart 165 Volume Sales 2020-2030
Chart 166 Value Sales by Category 2025
Colgate-Palmolive Expected to Maintain Lead Amid Growing Competition From New Entrants
Toothpaste Set to Remain Largest While Dental Floss Posts Rapid Expansion
Sustainability and Professional Endorsements Shape Innovation and Consumer Trust
Chart 167 What's Next? for Oral Care
Chart 168 Forecast Value Sales 2020-2030
Chart 169 Forecast Value Sales by Category 2025-2030
Colgate-Palmolive and Sunstar Strengthen Leadership through Innovation and Portfolio Expansion
Chart 170 Company Shares 2025
Chart 171 Brand Shares 2025
Pharmacies Drive Expansion While Supermarkets Decline
Retail E-Commerce Accelerates Growth with Pharmacy-Led Promotions
Chart 172 Retail Channels 2020-2025
Chart 173 Economic Context for Oral Care
Chart 174 Real Gdp Growth 2020-2030
Chart 175 Inflation 2020-2030
Chart 176 Consumer Context for Oral Care
Chart 177 Population 2020-2030
Chart 178 Consumer Expenditure 2020-2030
Chart 179 Population by Generation 2025
Skin Care in Argentina
Key Data Insights
Social Media Partnerships Sustain Brands through Headwinds
Chart 180 Key Industry Trends for Skin Care
Social Media Partnerships Sustain Brands through Headwinds
Chart 181 Brands Leverage Influencers to Reach Gen Z
Facial Care Dominates by Consumer Demand for Multifunctional Products
Korean Beauty Drives Skin Care Innovation and Adoption
Chart 182 K-Beauty Booms with New Brands
Chart 183 Value Sales 2020-2030
Chart 184 Volume Sales 2020-2030
Chart 185 Value Sales by Category 2025
Consumers Set to Adopt Value-Driven Skin Care Amid Gradual Recovery
Facial Care Expected to Lead While Hand Care Posts Rapid Expansion
K-Beauty Expansion and Influencer Marketing Reshape Retail Dynamics
Chart 186 Forecast Value Sales 2020-2030
Chart 187 Forecast Value Sales by Category 2025-2030
Leading Companies Consolidate Position through Integration and Marketing
Emerging K-Beauty Imports and Brand Strategies Create Growth Opportunities
Chart 188 Company Shares 2025
Chart 189 Brand Shares 2025
Health and Beauty Specialists Lead Amid Supermarket Challenges
E-Commerce Grows Steadily Amid Shifting Consumer Priorities and Brand Investments
Chart 190 Retail Channels 2020-2025
Chart 191 Economic Context for Skin Care
Chart 192 Real Gdp Growth 2020-2030
Chart 193 Inflation 2020-2030
Chart 194 Consumer Context for Skin Care
Chart 195 Population 2020-2030
Chart 196 Consumer Expenditure 2020-2030
Chart 197 Population by Generation 2025
Sun Care in Argentina
Key Data Insights
Weather Disruption Dampens Volume Growth Despite Rising Retail Value
Weather Disruption Dampens Volume Growth Despite Rising Retail Value
Adult Sun Care Leads with Expanding Multifunctional Offerings
Chart 198 Rising Demand for Multifunctional Products
Andrómaco’S Sustainability Initiatives Elevate Consumer Trust and Brand Differentiation
Chart 199 Andrómaco–Inta Collaboration for New Aveno Brand
Chart 200 Value Sales 2020-2030
Chart 201 Volume Sales 2020-2030
Chart 202 Value Sales by Category 2025
Imported Brands Set to Reshape Competition Amid Growth Opportunities
Adult Sun Care Expected to Dominate through 2030
Brands Embrace Sustainability and E-Commerce to Build Trust and Access
Chart 203 Forecast Value Sales 2020-2030
Chart 204 Forecast Value Sales by Category 2025-2030
Laboratorios Andrómaco Expands Lead through Local Innovation and Marketing
Chart 205 Company Shares 2025
Chart 206 Brand Shares 2025
Health and Beauty Specialists Lead Sun Care Distribution While E-Commerce Surges
Chart 207 Retail Channels 2020-2025
Chart 208 Economic Context for Sun Care
Chart 209 Real Gdp Growth 2020-2030
Chart 210 Inflation 2020-2030
Chart 211 Consumer Context for Sun Care
Chart 212 Population 2020-2030
Chart 213 Consumer Expenditure 2020-2030
Chart 214 Population by Generation 2025
Premium Beauty and Personal Care in Argentina
Key Data Insights
Premium Brands Leverage Influencer Marketing to Engage Gen Z and Boost Sales
Chart 215 Key Industry Trends for Premium Beauty and Personal Care
Premium Brands Leverage Influencer Marketing to Engage Gen Z and Boost Sales
Fragrances Lead Value
Chart 216 Influencer Marketing and Digital Strategies Engage Gen Z
s While Skin Care Shows Dynamic Growth
Economic Factors and Tourism Impact Premium Sales Dynamics
Chart 217 Value Sales 2020-2030
Chart 218 Value Sales by Category 2025
Argentine Consumers’ Travel Behaviour Set to Challenge Domestic Premium Sales Growth
Premium Fragrances Expected to Lead While Premium Colour Cosmetics Show Rapid Expansion
E-Commerce Expansion and Digital Innovation to Reshape Sales Channels and Brand Engagement
Chart 219 Forecast Value Sales 2020-2030
Chart 220 Forecast Value Sales by Category 2025-2030
L’Oréal Argentina Strengthens Lead through Strategic Brand Expansion and K-Beauty Competition
Chart 221 Company Shares 2025
Chart 222 Brand Shares 2025
Chart 223 Economic Context for Premium Beauty and Personal Care
Chart 224 Real Gdp Growth 2020-2030
Chart 225 Inflation 2020-2030
Chart 226 Consumer Context for Premium Beauty and Personal Care
Chart 227 Population 2020-2030
Chart 228 Consumer Expenditure 2020-2030
Chart 229 Population by Generation 2025
Mass Beauty and Personal Care in Argentina
Key Data Insights
Value Growth Masks Volume Caution
Chart 230 Key Industry Trends for Mass Beauty and Personal Care
Value Growth Masks Volume Caution
Chart 231 Global Beauty Trends Gain Ground
Asian and Arabic Beauty Trends Reshape Consumer Preferences
Mass Hair Care Dominates While Fragrances Post Fastest Growth
Chart 232 Value Sales 2020-2030
Chart 233 Value Sales by Category 2025
Consumers Set to Prioritise Value and Diversify Purchasing Behaviours Amid Economic Caution
Strategic Innovation and Import Liberalisation to Reshape Competitive Dynamics
Chart 234 Forecast Value Sales 2020-2030
Chart 235 Forecast Value Sales by Category 2025-2030
Leading Companies Consolidate Positions Amid Evolving Brand Dynamics
Chart 236 Company Shares 2025
Chart 237 Brand Shares 2025
Chart 238 Economic Context for Mass Beauty and Personal Care
Chart 239 Real Gdp Growth 2020-2030
Chart 240 Inflation 2020-2030
Chart 241 Consumer Context for Mass Beauty and Personal Care
Chart 242 Population 2020-2030
Chart 243 Consumer Expenditure 2020-2030
Chart 244 Population by Generation 2025
Country Reports Disclaimer
The following categories and subcategories are included:
Beauty and Personal Care
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- Baby and Child-specific Hair Care
- Baby and Child-specific Skin Care
- Baby and Child-specific Sun Care
- Baby and Child-specific Toiletries
- Baby Wipes
- Medicated Baby and Child-specific Products
- Nappy (Diaper) Rash Treatments
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- Bar Soap
- Bath Additives
- Body Powder
- Body Wash/Shower Gel
- Hand Sanitisers
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- Intimate Washes
- Intimate Wipes
- Liquid Soap
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- Premium Eye Liner/Pencil
- Mass Eye Liner/Pencil
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- Premium Eye Shadow
- Mass Eye Shadow
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- Premium Mascara
- Mass Mascara
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- Premium Other Lash and Brow Make-Up
- Mass Other Lash and Brow Make-Up
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- Premium BB/CC Creams
- Mass BB/CC Creams
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- Premium Blusher/Bronzer/Highlighter
- Mass Blusher/Bronzer/Highlighter
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- Premium Foundation/Concealer
- Mass Foundation/Concealer
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- Premium Powder
- Mass Powder
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- Premium Other Facial Make-Up
- Mass Other Facial Make-Up
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- Premium Lip Gloss
- Mass Lip Gloss
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- Premium Lip Liner/Pencil
- Mass Lip Liner/Pencil
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- Premium Lipstick
- Mass Lipstick
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- Premium Other Lip Products
- Mass Other Lip Products
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- Premium Nail Polish
- Mass Nail Polish
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- Premium Nail Treatments/Strengthener
- Mass Nail Treatments/Strengthener
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- Premium Polish Remover
- Mass Polish Remover
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- Premium Other Nail Products
- Mass Other Nail Products
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- Premium Colour Cosmetics Sets/Kits
- Mass Colour Cosmetics Sets/Kits
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- Deodorant Creams
- Deodorant Pumps
- Deodorant Roll-Ons
- Deodorant Sprays
- Deodorant Sticks
- Deodorant Wipes
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- Hair Removers/Bleaches
- Women's Pre-Shave
- Women's Razors and Blades
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- Premium Body Mists
- Premium Men's Fragrances
- Premium Women's Fragrances
- Premium Unisex Fragrances
- Premium Fragrance Sets/Kits
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- Mass Body Mists
- Mass Men's Fragrances
- Mass Women's Fragrances
- Mass Unisex Fragrances
- Mass Fragrance Sets/Kits
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- 2-in-1 Products
- Colourants
- Conditioners and Treatments
- Hair Loss Treatments
- Perms and Relaxants
- Salon Professional Hair Care
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- Medicated Shampoos
- Standard Shampoos
- Styling Agents
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- Men's Post-Shave
- Men's Pre-Shave
- Men's Razors and Blades
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- Premium Men's Bath and Shower
- Mass Men's Bath and Shower
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- Premium Men's Deodorants
- Mass Men's Deodorants
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- Premium Men's Hair Care
- Mass Men's Hair Care
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- Premium Men's Skin Care
- Mass Men's Skin Care
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- Premium Men's Fragrances
- Mass Men's Fragrances
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- Dental Floss
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- Denture Cleansers
- Denture Fixatives
- Mouth Fresheners
- Mouthwashes/Dental Rinses
- Tooth Whiteners
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- Manual Toothbrushes
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- Battery Toothbrush Replacement Heads
- Battery Toothbrush Units
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- Electric Toothbrush Replacement Heads
- Electric Toothbrush Units
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- Toothpaste
- Oral Care Excl Power Toothbrushes
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- Premium Firming Body Care
- Mass Firming Body Care
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- Premium General Purpose Body Care
- Mass General Purpose Body Care
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- Premium Acne Treatments
- Mass Acne Treatments
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- Premium Face Masks
- Mass Face Masks
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- Premium Liquid/Cream/Gel/Bar Cleansers
- Mass Liquid/Cream/Gel/Bar Cleansers
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- Premium Facial Cleansing Wipes
- Mass Facial Cleansing Wipes
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- Premium Basic Moisturisers
- Mass Basic Moisturisers
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- Premium Anti-Agers
- Mass Anti-Agers
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- Premium Lip Care
- Mass Lip Care
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- Premium Toners
- Mass Toners
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- Premium Hand Care
- Mass Hand Care
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- Premium Skin Care Sets/Kits
- Mass Skin Care Sets/Kits
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- Premium Aftersun
- Mass Aftersun
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- Premium Self-Tanning
- Mass Self-Tanning
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- Premium Sun Protection
- Mass Sun Protection
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- Baby and Child-specific Sun Care
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- Premium Baby and Child-specific Products
- Premium Bath and Shower
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- Premium Eye Liner/Pencil
- Premium Eye Shadow
- Premium Mascara
- Premium Other Lash and Brow Make-Up
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- Premium BB/CC Creams
- Premium Blusher/Bronzer/Highlighter
- Premium Foundation/Concealer
- Premium Powder
- Premium Other Facial Make-Up
-
- Premium Lip Gloss
- Premium Lip Liner/Pencil
- Premium Lipstick
- Premium Other Lip Products
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- Premium Nail Polish
- Premium Nail Treatments/Strengthener
- Premium Polish Remover
- Premium Other Nail Products
- Premium Colour Cosmetics Sets/Kits
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- Premium Deodorants
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- Premium Body Mists
- Premium Men's Fragrances
- Premium Women's Fragrances
- Premium Unisex Fragrances
- Premium Fragrance Sets/Kits
- Premium Hair Care
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- Premium Firming Body Care
- Premium General Purpose Body Care
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- Premium Acne Treatments
- Premium Face Masks
- Premium Facial Cleansing Wipes
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- Premium Basic Moisturisers
- Premium Anti-Agers
- Premium Lip Care
- Premium Liquid/Cream/Gel/Bar Cleansers
- Premium Toners
- Premium Hand Care
- Premium Skin Care Sets/Kits
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- Premium Aftersun
- Premium Self-Tanning
- Premium Sun Protection
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- Prestige Baby and Child-specific Products
- Prestige Bath and Shower
- Prestige Colour Cosmetics
- Prestige Deodorants
- Prestige Fragrances
- Prestige Hair Care
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- Prestige Body Care
- Prestige Facial Care
- Prestige Hand Care
- Prestige Skin Care Sets/Kits
- Prestige Adult Sun Care
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- Mass Baby and Child-specific Products
- Mass Bath and Shower
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- Mass Eye Liner/Pencil
- Mass Eye Shadow
- Mass Mascara
- Mass Other Lash and Brow Make-Up
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- Mass BB/CC Creams
- Mass Blusher/Bronzer/Highlighter
- Mass Foundation/Concealer
- Mass Powder
- Mass Other Facial Make-Up
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- Mass Lip Gloss
- Mass Lip Liner/Pencil
- Mass Lipstick
- Mass Other Lip Products
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- Mass Nail Polish
- Mass Nail Treatments/Strengthener
- Mass Polish Remover
- Mass Other Nail Products
- Mass Colour Cosmetics Sets/Kits
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- Mass Deodorants
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- Mass Body Mists
- Mass Men's Fragrances
- Mass Women's Fragrances
- Mass Unisex Fragrances
- Mass Fragrance Sets/Kits
- Mass Hair Care
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- Mass Firming Body Care
- Mass General Purpose Body Care
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- Mass Acne Treatments
- Mass Face Masks
- Mass Facial Cleansing Wipes
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- Mass Basic Moisturisers
- Mass Anti-Agers
- Mass Lip Care
- Mass Liquid/Cream/Gel/Bar Cleansers
- Mass Toners
- Mass Hand Care
- Mass Skin Care Sets/Kits
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- Mass Aftersun
- Mass Self-Tanning
- Mass Sun Protection
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- Dermocosmetics Baby and Child-specific Products
- Dermocosmetics Bath and Shower
- Dermocosmetics Colour Cosmetics
- Dermocosmetics Deodorants
- Dermocosmetics Fragrances
- Dermocosmetics Hair Care
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- Dermocosmetics Body Care
- Dermocosmetics Facial Care
- Dermocosmetics Hand Care
- Dermocosmetics Skin Care Sets/Kits
- Dermocosmetics Adult Sun Care
Beauty and Personal Care
This is the aggregation of baby and child-specific products, bath & shower, colour cosmetics, deodorants, depilatories, fragrances, hair care, men's grooming, oral care, skin care and sun care. Black market sales and travel retail are excluded.
See all of our definitions
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This report originates from Passport, our Beauty and Personal Care research and analysis database.
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