PROSPECTS AND OPPORTUNITIES
Cheese value sales are set to grow, while volume remains under pressure amid rising prices
Sales of cheese are expected to rise over the forecast period overall, with value sales supported by continued price increases—anticipated to persist at least until the mid-point of the forecast period.
Plant-based trends pose a challenge to cheese, but heritage and health could drive loyalty
A growing number of flexitarian and vegan consumers in Israel are turning to plant-based alternatives, motivated by environmental concerns and the perception that these options are more sustainable. This trend is likely to place some pressure on traditional cheese sales over the forecast period, even among consumers who are not fully vegan or vegetarian but are seeking to incorporate more plant-based products into their diets.
Traditional dairy will face rising competition from ImaginDairy and Remilk
Plant-based foodtech companies such as ImaginDairy and Remilk could present a significant challenge over the forecast period, provided they successfully bring products to market. If these companies move beyond early-stage hype and launch viable consumer-ready offerings, they may attract consumers away from traditional dairy cheese, putting additional pressure on growth.
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Overview:
Understand the latest market trends and future growth opportunities for the Cheese industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cheese in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cheese in Israel?
- Which are the leading brands in Cheese in Israel?
- How are products distributed in Cheese in Israel?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Cheese?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Israel?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Cheese in Israel - Category analysis
KEY DATA FINDINGS
Value sales of cheese rise in 2025, but affordability leads to changes in consumer habits
Tnuva Food Industries maintains its leadership as Gad Dairies captures attention with premium innovation
Discounters dominate cheese sales while retail e-commerce surges with premium appeal
Cheese value sales are set to grow, while volume remains under pressure amid rising prices
Plant-based trends pose a challenge to cheese, but heritage and health could drive loyalty
Traditional dairy will face rising competition from ImaginDairy and Remilk
Dairy Products and Alternatives in Israel - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Cheese
- Spreadable Cheese
- Processed Cheese excl Spreadable
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- Packaged Hard Cheese
- Unpackaged Hard Cheese
- Soft Cheese
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cheese research and analysis database.
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