PROSPECTS AND OPPORTUNITIES
Slightly negative value sales expected, with baseline demand balanced against price-sensitivity
Value sales of cheese are expected to be slightly negative over the forecast period, supported by baseline demand, albeit with a degree of price-sensitivity suppressing stronger growth. This is demonstrative of the rising popularity of private label, with supermarket brands also showing strong innovation.
Cheese will continue to prove popular as a party snack, creating opportunities for new cheese options
Cheese will continue to be seen as a healthy snack which is suitable to be served at parties and gatherings, and this provides opportunities for different styles of cheese. For example, feta cheese, in addition to the ongoing popularity of hard cheese.
Cheese players will aim to differentiate their products over the forecast period
Cheese is a competitive category, and players will aim to stand out from the crowd, either by adding health benefits or other novelties. In terms of a healthier positioning, players may include fortified benefits, such as added vitamins or minerals.
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Overview:
Understand the latest market trends and future growth opportunities for the Cheese industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cheese in Latvia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cheese in Latvia?
- Which are the leading brands in Cheese in Latvia?
- How are products distributed in Cheese in Latvia?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Cheese?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Latvia?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Cheese in Latvia - Category analysis
KEY DATA FINDINGS
Cheese maintains popularity for cooking and as a snacking option
Rigas maintains company lead, while private label Rimi shows strong growth
Supermarkets maintain strong relevance for sales of cheese
Slightly negative value sales expected, with baseline demand balanced against price-sensitivity
Cheese will continue to prove popular as a party snack, creating opportunities for new cheese options
Cheese players will aim to differentiate their products over the forecast period
Dairy Products and Alternatives in Latvia - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Cheese
- Spreadable Cheese
- Processed Cheese excl Spreadable
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- Packaged Hard Cheese
- Unpackaged Hard Cheese
- Soft Cheese
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cheese research and analysis database.
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