PROSPECTS AND OPPORTUNITIES
Changing eating habits will continue to weaken consumption of cheese
The outlook for cheese remains negative in volume terms. The change in eating habits and food culture will reduce overall cheese consumption in the upcoming years.
Healthier cheese is a hard sell, but high protein cheese could be a success
Health and wellness is an important issue for consumers and will remain a major challenge for dairy in general. Adding health and wellness elements to products could prove somewhat of a challenge.
Processed cheese will lead in terms of innovation
Processed cheese has lacked popularity in the Netherlands due to the availability of hard and soft cheeses at affordable prices. Over the forecast period, processed cheese will see relatively high volume growth as consumers are more interested in processed cheese and players are eager to develop this category further.
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Overview:
Understand the latest market trends and future growth opportunities for the Cheese industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cheese in Netherlands report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cheese in Netherlands?
- Which are the leading brands in Cheese in Netherlands?
- How are products distributed in Cheese in Netherlands?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Cheese?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Netherlands?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Cheese in the Netherlands - Category analysis
KEY DATA FINDINGS
Traditional eating habits evolve with lower cheese consumption
Westland Kaasexport leads in cheese with Old Amsterdam and Maaslander
Supermarkets are key favourite for the purchase of cheese
Changing eating habits will continue to weaken consumption of cheese
Healthier cheese is a hard sell, but high protein cheese could be a success
Processed cheese will lead in terms of innovation
Dairy Products and Alternatives in the Netherlands - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Cheese
- Spreadable Cheese
- Processed Cheese excl Spreadable
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- Packaged Hard Cheese
- Unpackaged Hard Cheese
- Soft Cheese
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cheese research and analysis database.
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