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Consumer Health in 2025: The big picture
France’s consumer health market has seen steady growth in current value terms in 2025, driven by strong performances in OTC, sports nutrition, vitamins and dietary supplements, and weight management and wellbeing. This reflects the resilience of the consumer health market despite lingering economic headwinds and inflationary pressures.
Key trends in 2025
Beauty from within is a growing trend in France. For instance, the convergence of beauty and health is driving innovation in dietary supplements, with products targeting skin, hair, and anti-ageing gaining traction. Influencer marketing and social media has played a key role in promoting these products. France’s ageing population are also becoming increasingly proactive, seeking targeted solutions for stress, sleep, digestion, and energy. Brands are responding with natural, clean-label formulations tailored to the evolving needs of older adults.
Competitive landscape
Sanofi remains the leading player in France’s consumer health market in 2025. The company is owned by Opella Healthcare at GBO level, which became an independent company in April 2025 following the sale of a 50% controlling stake to CD&R, with Sanofi retaining a 48.2% share and Bpifrance holding a 1.8% share. Opella now operates as a global leader in OTC and vitamins and dietary supplements, with brands like Doliprane, Allegra, and Dulcolax.
Channel developments
Pharmacies remains the dominant distribution channel across most categories, especially in some OTC categories such as digestive remedies and NRT smoking cessation aids. This is due partly to regulatory constraints that limits the distribution of some products outside this channel as well as the consumer trust placed in these outlets. Due to the strain on the public healthcare system an increasing number of consumers are visiting pharmacies for minor ailments, in order to receive product advice and recommendations from a trained pharmacist.
What next for Consumer Health?
Sales of consumer health products in France are expected to continue rising steadily over the forecast period, supported by preventive health trends, an ageing population, and digital innovation, alongside a growing focus on self-medication. The most dynamic areas of the market are projected to be herbal/traditional products, sports nutrition and vitamins and dietary supplements. This is linked to the growing focus on preventative health and the increasing desire to follow healthier and more active lifestyles. Sleep aids is also expected to see strong growth. With consumers leading increasingly busy, active and stressful lifestyles, an increasing number of consumers are having difficulties in achieving a good night’s sleep with this issue being compounded by the increasing use of digital devices. As such, an increasing number of consumers are likely to turn to sleep aids to support a good night’s sleep.
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Overview:
Understand the latest market trends and future growth opportunities for the Consumer Health industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Analgesics
- Cough, Cold and Allergy Remedies
- Digestive Remedies
- Dermatologicals
- NRT Smoking Cessation Aids
- Sleep Aids
- Eye Care
- Wound Care
- Vitamins
- Dietary Supplements
- Weight Management
- Sports Nutrition
- Herbal/Traditional Products
- Paediatric Consumer Health
If you're in the Consumer Health industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Consumer Health in France report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Consumer Health in France?
- Which are the leading brands in Consumer Health in France?
- How are products distributed in Consumer Health in France?
- How has the regulatory and operating environment for Consumer Health changed in France?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Consumer Health
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Consumer Health in France
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
Table 2 Life Expectancy at Birth 2020-2025
Table 3 Sales of Consumer Health by Category: Value 2020-2025
Table 4 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 6 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
Table 8 Distribution of Consumer Health by Format: % Value 2020-2025
Table 9 Distribution of Consumer Health by Format and Category: % Value 2025
Table 10 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2024-2025
DISCLAIMER
DEFINITIONS
Summary 2 Research Sources
Analgesics in France
KEY DATA FINDINGS
Analgesics continues to report healthy growth in 2025
Doliprane remains on top while ibuprofen brands suffer from negative media articles
Pharmacies and e-commerce monopolise distribution despite campaign to ease restrictions
Analgesics set for continued growth despite the challenges facing the market
Fears of shortages over as France looks to invest in local production
Herbal/traditional products could gain ground while the distribution landscape will remain under debate
Table 12 Sales of Analgesics by Category: Value 2020-2025
Table 13 Sales of Analgesics by Category: % Value Growth 2020-2025
Table 14 NBO Company Shares of Analgesics: % Value 2021-2025
Table 15 LBN Brand Shares of Analgesics: % Value 2022-2025
Table 16 Forecast Sales of Analgesics by Category: Value 2025-2030
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2025-2030
Sleep Aids in France
KEY DATA FINDINGS
Rising levels of stress and anxiety fuelling demand for sleep aids in 2025
Competition increases as more players invest in the market
Pharmacies dominate sales but new channels are making inroads
Sleep aids still has plenty of room for growth despite new threats
More combination products expected to be seen in the market
Concerns around the addictive nature of Rx sleeping pills could benefit OTC sales
Table 18 Sales of Sleep Aids: Value 2020-2025
Table 19 Sales of Sleep Aids: % Value Growth 2020-2025
Table 20 NBO Company Shares of Sleep Aids: % Value 2021-2025
Table 21 LBN Brand Shares of Sleep Aids: % Value 2022-2025
Table 22 Forecast Sales of Sleep Aids: Value 2025-2030
Table 23 Forecast Sales of Sleep Aids: % Value Growth 2025-2030
Cough, Cold and Allergy (Hay Fever) Remedies in France
KEY DATA FINDINGS
Reverse switch of pseudoephedrine negatively impacts sales
Ricola remains a popular option thanks to ongoing new product development
Pharmacies dominate sales but opportunities exist for other channels
Ban on pseudoephedrine set to continue influencing the market
Digital and technological category advancements
Health and wellness and sustainability trends likely to push sales of herbal/traditional products
Table 24 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2020-2025
Table 25 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2020-2025
Table 26 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2025
Table 27 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2022-2025
Table 28 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2025-2030
Table 29 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2025-2030
Dermatologicals in France
KEY DATA FINDINGS
Dermatologicals sees more positive results in 2025 as health awareness increases
Johnson & Johnson Santé Beauté France Bayer Sante Familiale lead
A less restrictive legal context enables other channels to take share from pharmacies
Dermatologicals still offers growth potential but challenges remain
Products advancements and innovations should help drive growth
Health and wellness trend expected to have a mixed impact on the market
Table 30 Sales of Dermatologicals by Category: Value 2020-2025
Table 31 Sales of Dermatologicals by Category: % Value Growth 2020-2025
Table 32 NBO Company Shares of Dermatologicals: % Value 2021-2025
Table 33 LBN Brand Shares of Dermatologicals: % Value 2022-2025
Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2022-2025
Table 35 Forecast Sales of Dermatologicals by Category: Value 2025-2030
Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2025-2030
Digestive Remedies in France
KEY DATA FINDINGS
Antacids and laxatives key growth drivers for digestive remedies in 2025
Reckitt Benckiser retains the lead with its popular Gaviscon brand
Pharmacies retain a near monopoly in digestive remedies
The outlook remains positive despite some threats to growth
No real digital and technological category advancements but instead new threats
Another threat: the competition from natural alternatives and healthier diets
Table 37 Sales of Digestive Remedies by Category: Value 2020-2025
Table 38 Sales of Digestive Remedies by Category: % Value Growth 2020-2025
Table 39 NBO Company Shares of Digestive Remedies: % Value 2021-2025
Table 40 LBN Brand Shares of Digestive Remedies: % Value 2022-2025
Table 41 Forecast Sales of Digestive Remedies by Category: Value 2025-2030
Table 42 Forecast Sales of Digestive Remedies by Category: % Value Growth 2025-2030
Eye Care in France
KEY DATA FINDINGS
Eye care sales rising due to demographic, social and environmental factors
Laboratoires Chauvin leads an increasingly consolidated market
Pharmacies remains the dominant distribution channel despite e-commerce gaining share
Rising pollen levels and increasing screen time are set to remain key growth drivers
New innovations offer new sales potential
Natural and preservative-free products offer strong growth potential
Table 43 Sales of Eye Care by Category: Value 2020-2025
Table 44 Sales of Eye Care by Category: % Value Growth 2020-2025
Table 45 NBO Company Shares of Eye Care: % Value 2021-2025
Table 46 LBN Brand Shares of Eye Care: % Value 2022-2025
Table 47 Forecast Sales of Eye Care by Category: Value 2025-2030
Table 48 Forecast Sales of Eye Care by Category: % Value Growth 2025-2030
NRT Smoking Cessation Aids in France
KEY DATA FINDINGS
Sales of NRT smoking cessations aids increase as more smokers look to quit
Competition remains focused around three companies
Pharmacies retain control over sales of NRT smoking cessation aids
Bleak outlook for the category despite increasing efforts to curb smoking prevalence
Digital and technological solutions could help players reach a younger audience
Natural alternatives unlikely to make inroads
Table 49 Number of Smokers by Gender 2020-2025
Table 50 Sales of NRT Smoking Cessation Aids by Category: Value 2020-2025
Table 51 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2020-2025
Table 52 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2021-2025
Table 53 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2022-2025
Table 54 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2025-2030
Table 55 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2025-2030
Wound Care in France
KEY DATA FINDINGS
Wound care sales stabilise as consumers return to more active lifestyles
URGO retains the lead thanks to ongoing market investment
Pharmacies remain relevant but continue to lose ground to grocery retailers and e-commerce
Brighter outlook for wound care backed by more active lifestyles and an uptick in tourism
Players expected to invest in launching more advanced products
Legislative development could provide a boost to OTC sales
Table 56 Sales of Wound Care by Category: Value 2020-2025
Table 57 Sales of Wound Care by Category: % Value Growth 2020-2025
Table 58 NBO Company Shares of Wound Care: % Value 2021-2025
Table 59 LBN Brand Shares of Wound Care: % Value 2022-2025
Table 60 Forecast Sales of Wound Care by Category: Value 2025-2030
Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2025-2030
Sports Nutrition in France
KEY DATA FINDINGS
Sports nutrition remains in demand in France as consumers become more active
Competition heats up as new and existing players expand their offer
E-commerce now dominates sales of sports nutrition
Innovation and new product development offers strong growth potential
Digitalisation and social media set to have a big influence on the market
Health and wellness trend likely to inform new product developments
Table 62 Sales of Sports Nutrition by Category: Value 2020-2025
Table 63 Sales of Sports Nutrition by Category: % Value Growth 2020-2025
Table 64 NBO Company Shares of Sports Nutrition: % Value 2021-2025
Table 65 LBN Brand Shares of Sports Nutrition: % Value 2022-2025
Table 66 Forecast Sales of Sports Nutrition by Category: Value 2025-2030
Table 67 Forecast Sales of Sports Nutrition by Category: % Value Growth 2025-2030
Dietary Supplements in France
KEY DATA FINDINGS
Local production and new formats add fuel to the growth of dietary supplements
Arkopharma leads an increasingly fragmented market
Pharmacies dominate the market but e-commerce sees the biggest gains in 2025
Preventive health trend should propel growth in dietary supplements
Digitalisation, personalisation and the growing role of social media
Stricter legislation and a growing focus on sustainability
Table 68 Sales of Dietary Supplements by Category: Value 2020-2025
Table 69 Sales of Dietary Supplements by Category: % Value Growth 2020-2025
Table 70 Sales of Dietary Supplements by Positioning: % Value 2020-2025
Table 71 NBO Company Shares of Dietary Supplements: % Value 2021-2025
Table 72 LBN Brand Shares of Dietary Supplements: % Value 2022-2025
Table 73 Forecast Sales of Dietary Supplements by Category: Value 2025-2030
Table 74 Forecast Sales of Dietary Supplements by Category: % Value Growth 2025-2030
Vitamins in France
KEY DATA FINDINGS
Health meets pragmatism on French market
Competition intensifies against a backdrop of economic uncertainty
Pharmacies dominate sales but e-commerce is gaining ground
A Growing Demand Among Health-Conscious French Consumers
Digitalisation and personalisation
Strict legislation, clean labels and concerns over vitamin D deficiencies
Table 75 Sales of Vitamins by Category: Value 2020-2025
Table 76 Sales of Vitamins by Category: % Value Growth 2020-2025
Table 77 Sales of Multivitamins by Positioning: % Value 2020-2025
Table 78 NBO Company Shares of Vitamins: % Value 2021-2025
Table 79 LBN Brand Shares of Vitamins: % Value 2022-2025
Table 80 Forecast Sales of Vitamins by Category: Value 2025-2030
Table 81 Forecast Sales of Vitamins by Category: % Value Growth 2025-2030
Weight Management and Wellbeing in France
KEY DATA FINDINGS
Growth limited by rising consumer scepticism toward OTC weight loss products
EA Pharma secures its lead but Ozempic presents a sizeable threat to the market
Health and beauty specialists remain key to distribution
Sales set to grow but players may need to look for new ways to attract consumers
GLP-1s, gummies and the growing influence of the digital market
Regulations could shift in line with EU proposals
Table 82 Sales of Weight Management and Wellbeing by Category: Value 2020-2025
Table 83 Sales of Weight Management and Wellbeing by Category: % Value Growth 2020-2025
Table 84 NBO Company Shares of Weight Management and Wellbeing: % Value 2021-2025
Table 85 LBN Brand Shares of Weight Management and Wellbeing: % Value 2022-2025
Table 86 Forecast Sales of Weight Management and Wellbeing by Category: Value 2025-2030
Table 87 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2025-2030
Herbal/Traditional Products in France
KEY DATA FINDINGS
Herbal/traditional products increase in popularity thanks to the focus on clean living
Arkopharma and Solinest remain the standout players in a fragmented market
Pharmacies remains the go to channel despite its share declining
The shift toward prevention and healthy ageing should boost sales
Evidence-based functionality could be key to success in herbal/traditional products
Regulatory stability should benefit sales of herbal/traditional products
Table 88 Sales of Herbal/Traditional Products by Category: Value 2020-2025
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2020-2025
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2021-2025
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2022-2025
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2025-2030
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2025-2030
Paediatric Consumer Health in France
KEY DATA FINDINGS
Stronger cold and flu season helps boost sales of paediatric consumer health in 2025
Bayer retains the lead despite its focus shifting to its dermocosmetics portfolio
Pharmacies still dominate sales despite e-commerce gaining traction
Growth likely to be constrained by France’s falling birth rate
Evolving health concerns should fuel demand for vitamins and dietary supplements
Low demand could result in manufacturers focusing their investments elsewhere
Table 94 Sales of Paediatric Consumer Health by Category: Value 2020-2025
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2020-2025
Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2021-2025
Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2022-2025
Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2025-2030
Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2025-2030
The following categories and subcategories are included:
Consumer Health
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- Adult Mouth Care
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-
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- Adult Acetaminophen
- Adult Aspirin
- Adult Combination Products - Analgesics
- Adult Diclofenac
- Adult Dipyrone
- Adult Ibuprofen
- Adult Ketoprofen
- Adult Naproxen
- Adult OTC Triptans
-
- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Acetaminophen
- Aspirin
- Combination Products - Analgesics
- Diclofenac
- Dipyrone
- Ibuprofen
- Ketoprofen
- Naproxen
- OTC Triptans
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- Topical Analgesics/Anaesthetic
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- Sleep Aids
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- Antihistamines/Allergy Remedies (Systemic)
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
- Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
- Cough Remedies
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- Nasal Sprays
- Oral Decongestants
- Inhalant Decongestants
- Decongestant Rubs
- Nasal Decongestant Drops
- Nasal Decongestant Plasters
- Medicated Confectionery
- Pharyngeal Preparations
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- Medicated Shampoos
- Topical Antifungals
- Vaginal Antifungals
- Hair Loss Treatments
- Nappy (Diaper) Rash Treatments
- Antiparasitics/Lice (Head and Body) Treatments
- Antipruritics
- Cold Sore Treatments
- Haemorrhoid Treatments
- Paediatric Dermatologicals
- Topical Allergy Remedies/Antihistamines
- Topical Germicidals/Antiseptics
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-
- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Diarrhoeal Remedies
- IBS Treatments
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- Antacids
- Antiflatulents
- Digestive Enzymes
- H2 Blockers
- Proton Pump Inhibitors
- Laxatives
- Motion Sickness Remedies
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- Emergency Contraception
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- Allergy Eye Care
- Standard Eye Care
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- NRT Gum
- NRT Inhalators
- NRT Lozenges
- NRT Patches
- Other NRT
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- First Aid Kits
- Gauze, Tape and Other Wound Care
- Sticking Plasters/Adhesive Bandages
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- Protein/Energy Bars
- Sports Protein Powder
- Sports Protein RTD
- Sports Non-Protein Products
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-
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- Combination Dietary Supplements
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- Aloe
- Combination Herbal/Traditional Dietary Supplements
- Cranberry
- Echinacea
- Evening Primrose Oil
- Garlic
- Ginkgo Biloba
- Ginseng
- St John's Wort
- Other Herbal/Traditional Dietary Supplements
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- Co-Enzyme Q10
- Combination Non-Herbal/Traditional Dietary Supplements
- Eye Health Supplements
- Fish Oils/Omega Fatty Acids
- Glucosamine
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- Calcium Supplements
- Mineral Supplements
- Probiotic Supplements
- Protein Supplements
- Other Non-Herbal/Traditional Dietary Supplements
- Paediatric Vitamins and Dietary Supplements
- Tonics
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- Multivitamins
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- Vitamin A
- Vitamin B
- Vitamin C
- Vitamin D
- Vitamin E
- Other Single Vitamins
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- Meal Replacement
- OTC Obesity
- Slimming Teas
- Supplement Nutrition Drinks
- Weight Loss Supplements
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- Herbal/Traditional Topical Analgesics
- Herbal/Traditional Sleep Aids
- Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
- Herbal/Traditional Digestive Remedies
- Herbal/Traditional Dermatologicals
- Herbal/Traditional Paediatric Dietary Supplements
- Herbal/Traditional Dietary Supplements
- Herbal/Traditional Tonics
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- Allergy Eye Care
- Antihistamines/Allergy Remedies (Systemic)
- Paediatric Allergy Remedies
- Topical Allergy Remedies/Antihistamines
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- Paediatric Acetaminophen
- Paediatric Aspirin
- Paediatric Combination Products - Analgesics
- Paediatric Dipyrone
- Paediatric Ibuprofen
- Paediatric Naproxen
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
-
- Paediatric Diarrhoeal Remedies
- Paediatric Indigestion and Heartburn Remedies
- Paediatric Laxatives
- Paediatric Motion Sickness Remedies
- Paediatric Dermatologicals
- Nappy (Diaper) Rash Treatments
- Paediatric Vitamins and Dietary Supplements
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Consumer Health
It is the aggregation of OTC, Vitamins and Dietary Supplements (VDS), Sports Nutrition, and Weight Management and Wellbeing
See all of our definitions
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