High inflation linked to rising costs while consumers trade down
In 2025, value growth in cooking ingredients and meals was largely driven by significant price inflation, particularly due to rising costs of raw materials and fuel. Despite these economic pressures, the essential nature and frequent use of core categories maintained their demand. However, volume sales faced challenges in several areas as consumers increasingly opted for more affordable, homemade alternatives. Private label and lower-cost items gained popularity, and consumers developed a growing preference for locally produced brands, which were perceived as offering better value amid rising import costs.
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Overview:
Understand the latest market trends and future growth opportunities for the Cooking Ingredients and Meals industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cooking Ingredients and Meals industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cooking Ingredients and Meals in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cooking Ingredients and Meals in Egypt?
- Which are the leading brands in Cooking Ingredients and Meals in Egypt?
- How are products distributed in Cooking Ingredients and Meals in Egypt?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Cooking Ingredients and Meals?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Egypt?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Cooking Ingredients and Meals in Egypt
High inflation linked to rising costs while consumers trade down
KEY DATA FINDINGS
Price surges drive value growth in cooking ingredients and meals in 2025
Health priorities rise but economic pressures shape consumer choices
As prices rise, Egyptian consumers turn to homegrown alternatives
Stabilising prices and health-focused innovation are expected to drive growth
Demand for affordability will drive packaging innovation across the forecast period
Retail e-commerce will gain momentum as traditional grocery retailers face challenges
Arma Food Industries strengthens its lead through a diverse product range and strategic promotions
Local brands gain ground through innovation and competitive pricing
Small local grocers lead distribution however it faces growing pressure from modern channels
Discounters gain momentum as consumers prioritise affordability
COUNTRY REPORTS DISCLAIMER
Edible Oils in Egypt
KEY DATA FINDINGS
Global price rises and currency fluctuations boost value but encourage trading down
The rising price of oil leads to significant value growth in edible oils during 2025
Affordability boosts growth of other edible oils as economic pressures impact buying habits
Edible oils are expected to see stable value growth, supported by local production efforts
Fortification and innovation are set to drive demand in edible oils across the forecast period
Market polarisation is set to deepen as affordability and health priorities remain important
Arma Food Industries strengthens its lead in edible oils through product range, promotions and distribution reach
Grupo Borges SA rebounds in 2025 with renewed momentum
Small local grocers retain its lead, however, modern grocery retailers continue to challenge sales
Discounters record share gain and strong growth as consumers seek economic solutions
Meals and Soups in Egypt
KEY DATA FINDINGS
Price inflation main driver of value growth, while volume stagnates
Double-digit value growth in meals and soups is driven by price inflation
Pizza records strong retail value growth, while frozen ready meals records a dynamic performance
Convenience and price stability are set to drive steady growth in meals and soups
Health-driven innovation is set to influence innovation within frozen ready meals
Local players are expected to increasingly influence frozen pizza in Egypt
Nestlé SA strengthens its leadership in meals and soups through Maggi’s trusted appeal
Edita Food Industries leads growth with Molto Forni, while Molly’s Bakery performs well
Hypermarkets lead distribution of meals and soups in Egypt, catering to affluent consumers
Retail e-commerce emerges as the most dynamic channel as consumer appreciate convenience
Sauces, Dips and Condiments in Egypt
KEY DATA FINDINGS
Economic challenges and rising costs and prices hinder demand
Value sales of sauces, dips and condiments rise sharply during inflationary pressures
Inflation drives strong demand for stock cubes and powders as home cooking rises
Economic stabilisation and innovation are set to support steady growth in sauces, dips and condiments
Health and wellness trends are set to shape innovations within sauces, dips and condiments
Local brands are set to strengthen their positions in sauces, dips and condiments
Heinz Egypt strengthens its leadership through investment, localisation, and innovation
Local and regional players drive strong growth through innovation and health-focused expansion
Food/drink/tobacco specialists lead distribution through product variety and accessibility
Consumer trust and convenience drive value growth in retail e-commerce
Sweet Spreads in Egypt
KEY DATA FINDINGS
Budget pressures encourage consumers to trade down
Jams and preserves drive growth during price stability and strong consumer demand
Health focused sweet spreads gain momentum, aligned with consumer demands
Price stability and product innovation will result in steady growth across the forecast period
Health and wellness is set to drive innovation within sweet spreads
Children’s sweet spreads will increasingly focus on health-conscious marketing
Hero Middle East & Africa maintains its leadership with a diverse portfolio and strategic innovation
Al Wefak Al Saudi For Food Industry records a solid performance, driven by the expansion of its Mero brand
Food/drink/tobacco specialists lead as the primary distribution channel for sweet spreads
Retail e-commerce and discounters drive growth in sweet spreads during 2025
COUNTRY REPORTS DISCLAIMER
The following categories and subcategories are included:
Cooking Ingredients and Meals
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- Olive Oil
- Corn Oil
- Palm Oil
- Rapeseed Oil
- Soy Oil
- Sunflower Oil
- Other Edible Oil
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- Dried Ready Meals
- Shelf Stable Ready Meals
- Chilled Ready Meals
- Frozen Ready Meals
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- Dry Soup
- Shelf Stable Soup
- Chilled Soup
- Frozen Soup
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- Chilled Pizza
- Frozen Pizza
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- Meal Kits
- Quick Recipe Kits
- Chilled Lunch Kits
- Prepared Salads
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- Liquid Stocks and Fonds
- Stock Cubes and Powders
- Gravy Cubes, Powders and Pots
- Monosodium Glutamate
- Herbs and Spices
- Tomato Pastes and Purées
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- Liquid Recipe Sauces (excl pasta sauces)
- Dry Recipe Sauces
- Pasta Sauces
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- Barbecue Sauces
- Fish Sauces
- Ketchup
- Mayonnaise
- Mustard
- Oyster Sauces
- Salad Dressings
- Soy Sauces
- Chili Sauces
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- Dips
- Yeast-based Spreads
- Pickled Products
- Other Sauces and Condiments
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- Honey
- Chocolate Spreads
- Jams and Preserves
- Nut and Seed Based Spreads
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This report originates from Passport, our Cooking Ingredients and Meals research and analysis database.
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