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Optimism as the economy shows signs of recovery
Cooking ingredients and staples began to recover in 2025, despite a very challenging year in 2024 for many businesses. During 2024, numerous farms in the south of the country were destroyed as the ongoing Israel-Hamas war spilled over into Lebanon, severely affecting Lebanese businesses near the border. Olive oil producers were particularly hard hit, with bombing attacks destroying olive groves, production facilities, and storage infrastructure. This significantly reduced olive oil availability in 2025.
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Overview:
Understand the latest market trends and future growth opportunities for the Cooking Ingredients and Meals industry in Lebanon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cooking Ingredients and Meals industry in Lebanon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cooking Ingredients and Meals in Lebanon report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cooking Ingredients and Meals in Lebanon?
- Which are the leading brands in Cooking Ingredients and Meals in Lebanon?
- How are products distributed in Cooking Ingredients and Meals in Lebanon?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Cooking Ingredients and Meals?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Lebanon?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Cooking Ingredients and Meals in Lebanon
Optimism as the economy shows signs of recovery
KEY DATA FINDINGS
New government brings a sense of political stability
Boost in tourism benefits foodservice sales
Improving economic conditions and a renewed focus on local products create new opportunities
Greater political stability improves the feasibility of long-term agricultural strategies
Cautious optimism as the new government's focus on economic reforms and securing international financial support is a critical step
Economic recovery, rising consumer purchasing power and lifestyle trends set to drive growth
Emergence of new, innovative brands
E-commerce as a key area of growth
Boulos enjoys a strong brand image and distribution
Kaddoum benefits from extensive distribution and its focus on quality
Darmmess’ share plummets following the destruction of its processing and storage facilities
Supermarkets and hypermarkets leverage their strong brand recognition and consistent product availability
E-commerce expands, offering a seamless shopping experience and a wide assortment of products
Retail gains ground over foodservice
Table 1 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
Table 2 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
Table 3 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
Table 4 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 6 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 7 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
Table 8 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
Table 9 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
Table 10 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
Key Data Findings
2025 Developments
Widespread presence of artisanal olive oil
Industry Performance
Economic recovery and a rebound in consumer spending drive growth in 2025
Olive oil is one of the most important products manufactured in Lebanon
What’s Next?
Edible oils on a positive growth trajectory
Rising demand for high-quality, high-phenolic varieties
Strong e-commerce growth and increasing adoption of modern technologies
Competitive Landscape
Boulos leads with its strong reputation for quality and widespread distribution
More artisanal brands are gaining international recognition
Channels
Modern grocery retailers lead, offering a wide selection of branded products
E-commerce growth fuelled by its convenience and wider product range
Category Data
Table 12 Sales of Edible Oils by Category: Volume 2020-2025
Table 13 Sales of Edible Oils by Category: Value 2020-2025
Table 14 Sales of Edible Oils by Category: % Volume Growth 2020-2025
Table 15 Sales of Edible Oils by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Edible Oils: % Value 2021-2025
Table 17 LBN Brand Shares of Edible Oils: % Value 2021-2025
Table 18 Forecast Sales of Edible Oils by Category: Volume 2025-2030
Table 19 Forecast Sales of Edible Oils by Category: Value 2025-2030
Table 20 Forecast Sales of Edible Oils by Category: % Volume Growth 2025-2030
Table 21 Forecast Sales of Edible Oils by Category: % Value Growth 2025-2030
Key Data Findings
2025 Developments
Growing and evolving market
Industry Performance
Transformation shaped by economic pressures and evolving consumer behaviour
What’s Next?
Success of products offering affordability and convenience
Opportunities for ready meals with rising demand for convenience among younger consumers
Changing consumer purchasing patterns with growth of e-commerce
Competitive Landscape
Maggi and Knorr provide convenient ways for consumers to add flavour to home-cooked meals
Sunbulah Group records the most dynamic growth
Channels
Ongoing economic crisis accelerates the shift away from small local grocers
Consumers increasingly value the convenience of e-commerce
Category Data
Table 22 Sales of Meals and Soups by Category: Volume 2020-2025
Table 23 Sales of Meals and Soups by Category: Value 2020-2025
Table 24 Sales of Meals and Soups by Category: % Volume Growth 2020-2025
Table 25 Sales of Meals and Soups by Category: % Value Growth 2020-2025
Table 26 NBO Company Shares of Meals and Soups: % Value 2021-2025
Table 27 LBN Brand Shares of Meals and Soups: % Value 2021-2025
Table 28 Forecast Sales of Meals and Soups by Category: Volume 2025-2030
Table 29 Forecast Sales of Meals and Soups by Category: Value 2025-2030
Table 30 Forecast Sales of Meals and Soups by Category: % Volume Growth 2025-2030
Table 31 Forecast Sales of Meals and Soups by Category: % Value Growth 2025-2030
Key Data Findings
2025 Developments
Sauces, dips and condiments provide an affordable way to add flavour and variety to meals
Industry Performance
Growth fuelled by shift to home cooking
Stock cubes and powders are considered essential products in most Lebanese kitchens
What’s Next?
Economic recovery and rising demand for convenience support further growth
Rising demand for cleaner foods with fewer preservatives and products offering functional benefits
Competitive Landscape
Al Wadi’s strength built on heritage, quality, and a strong commitment to Lebanese cuisine
Cortas Canning & Refrigerating invests in sustainable practices
Channels
Small local grocers losing share to modern grocery retailers
Consumers increasingly value the ease and flexibility of online shopping
Category Data
Table 32 Sales of Sauces, Dips and Condiments by Category: Volume 2020-2025
Table 33 Sales of Sauces, Dips and Condiments by Category: Value 2020-2025
Table 34 Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2020-2025
Table 35 Sales of Sauces, Dips and Condiments by Category: % Value Growth 2020-2025
Table 36 NBO Company Shares of Sauces, Dips and Condiments: % Value 2021-2025
Table 37 LBN Brand Shares of Sauces, Dips and Condiments: % Value 2021-2025
Table 38 Forecast Sales of Sauces, Dips and Condiments by Category: Volume 2025-2030
Table 39 Forecast Sales of Sauces, Dips and Condiments by Category: Value 2025-2030
Table 40 Forecast Sales of Sauces, Dips and Condiments by Category: % Volume Growth 2025-2030
Table 41 Forecast Sales of Sauces, Dips and Condiments by Category: % Value Growth 2025-2030
Key Data Findings
2025 Developments
Rising demand for health-conscious options
Industry Performance
Growth supported by increasing consumer focus on health and wellness
Strong local production of honey
What’s Next?
Honey represents a growing and profitable category
Economic recovery and a heightened focus on health as key growth drivers
Competitive Landscape
Local brand Kaddoum benefits from a well-established reputation for quality
Kaddoum capitalises on rising demand for healthier options
Channels
Small local grocers lead thanks to their proximity to consumers and widespread presence
E-commerce is creating a more vibrant and diverse competitive landscape
Category Data
Table 42 Sales of Sweet Spreads by Category: Volume 2020-2025
Table 43 Sales of Sweet Spreads by Category: Value 2020-2025
Table 44 Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
Table 45 Sales of Sweet Spreads by Category: % Value Growth 2020-2025
Table 46 NBO Company Shares of Sweet Spreads: % Value 2021-2025
Table 47 LBN Brand Shares of Sweet Spreads: % Value 2021-2025
Table 48 Forecast Sales of Sweet Spreads by Category: Volume 2025-2030
Table 49 Forecast Sales of Sweet Spreads by Category: Value 2025-2030
Table 50 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2025-2030
Table 51 Forecast Sales of Sweet Spreads by Category: % Value Growth 2025-2030
The following categories and subcategories are included:
Cooking Ingredients and Meals
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- Olive Oil
- Corn Oil
- Palm Oil
- Rapeseed Oil
- Soy Oil
- Sunflower Oil
- Other Edible Oil
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- Dried Ready Meals
- Shelf Stable Ready Meals
- Chilled Ready Meals
- Frozen Ready Meals
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- Dry Soup
- Shelf Stable Soup
- Chilled Soup
- Frozen Soup
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- Chilled Pizza
- Frozen Pizza
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- Meal Kits
- Quick Recipe Kits
- Chilled Lunch Kits
- Prepared Salads
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- Liquid Stocks and Fonds
- Stock Cubes and Powders
- Gravy Cubes, Powders and Pots
- Monosodium Glutamate
- Herbs and Spices
- Tomato Pastes and Purées
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- Liquid Recipe Sauces (excl pasta sauces)
- Dry Recipe Sauces
- Pasta Sauces
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- Barbecue Sauces
- Fish Sauces
- Ketchup
- Mayonnaise
- Mustard
- Oyster Sauces
- Salad Dressings
- Soy Sauces
- Chili Sauces
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- Dips
- Yeast-based Spreads
- Pickled Products
- Other Sauces and Condiments
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- Honey
- Chocolate Spreads
- Jams and Preserves
- Nut and Seed Based Spreads
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This report originates from Passport, our Cooking Ingredients and Meals research and analysis database.
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