PROSPECTS AND OPPORTUNITIES
Sportswear driven by desire for sports and outdoor pursuits
Sportswear will continue to drive overall sales of apparel and footwear due to Israeli’s love of sports and outdoor life. The growing health and wellness trend is expected to drive sales momentum in sportswear, with the category having gained greater importance in the COVID-19 crisis, and sportswear will remain one of the main growth areas in apparel and footwear overall.
Sports footwear to post robust growth in line with love for the outdoors
Sports footwear is likely to post solid growth over the forecast period as many Israelis love to hike and walk in the mountains. In addition, there is a wide range of footwear to choose from to carry out hiking and mountain activities which makes this type of sport very accessible to locals.
Israelis are drawn to foreign sportswear brands
Israelis’ love of big brand names, particularly in sportswear, will remain strong over the forecast period. Since consumers tend to be less price resistant in sportswear compared to standard apparel, brands such as adidas and Nike are expected to do well.
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Overview:
Understand the latest market trends and future growth opportunities for the Sportswear industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sportswear industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sportswear in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sportswear in Israel?
- Which are the leading brands in Israel?
- How are products distributed in Israel?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Sportswear in Israel?
- Where is future growth expected to be most dynamic?
Sportswear in Israel - Category analysis
KEY DATA FINDINGS
Sportswear witnesses growth in 2024 driven by comfort and favourable prices
Alo Yoga opens its fourth store in Eilat
Lululemon offers well-priced sportswear
Sportswear driven by desire for sports and outdoor pursuits
Sports footwear to post robust growth in line with love for the outdoors
Israelis are drawn to foreign sportswear brands
Apparel and Footwear in Israel - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Sportswear
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- Performance Apparel
- Outdoor Apparel
- Sports-inspired Apparel
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- Performance Footwear
- Outdoor Footwear
- Sports-inspired Footwear
Sportswear
Sportswear is an aggregation of performance, outdoor and sports-inspired clothing and footwear. Sportswear includes products designed for all ages including sportswear for children. Sportswear includes items across all clothing and footwear categories: shorts and trousers, dresses and skirts, tops, jumpers, jackets & coats, track suits/athletic sets, underwear, swimwear, hosiery, accessories including headwear, gloves, scarves. Please note sportwear is duplicated category and sports clothing and footwear products are also included across all relevant clothing and footwear categories.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sportswear research and analysis database.
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