Volume sales of beer are expected to stagnate in 2025, before returning to healthy growth over the rest of the forecast period. Economy uncertainty combined with higher VAT on beer is expected to dampen volume sales over 2025.
The new sugar tax on soft drinks will negatively impact non-alcoholic beer consumption in Slovakia, as prices rise significantly. Other major legislative changes include a new VAT rate for beer, which dropped from 20% in 2024 to 19% for non-alcoholic beer in January 2025.
New flavours of non-alcoholic beers, premiumisation and sustainable approaches with be used by players to entice consumers. Rising demand for beer options that are more bitter (and feature a higher IBU – International Bitterness Units) will gain traction, although growth will be much slower compared to the review period.
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Understand the latest market trends and future growth opportunities for the Beer industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Beer industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
Beer
An alcoholic drink usually brewed from malt, sugar, hops and water and fermented with yeast. Some beers are made by fermenting a cereal, especially barley, and therefore not flavoured by hops. Alcohol content for beer is varied – anything up to and over 14% ABV (alcohol by volume), although 3.5% to 5% is most common. Beer is the aggregation of lager, dark beer, stout and non/low alcohol beer.
See all of our definitionsThis report originates from Passport, our Beer research and analysis database.
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