PROSPECTS AND OPPORTUNITIES
Young adults to move towards non/low alcohol beer
Beer is projected to see a small rise in total volume sales in 2025 and a slight total volume CAGR over the forecast period. A rebound in beer consumption is expected to be driven by a growing 35-year-old-and-over population group, although there is generally waning interest among younger adults and more religious consumers.
Flavoured lager to remain insignificant
Flavoured lager remains niche in Uzbekistan, despite occasional launches like limited-edition Sarbast Aroma (citrus flavour). Beer is still shaped by a strong preference for traditional types and familiar tastes.
Innovation to focus on niches
Innovation in beer is expected to focus on niches, as global trends gradually influence local consumption, particularly through the growth of international tourism. While mainstream demand continues to centre around domestic economy and mid-priced lagers, new product developments may emerge through imported brands and speciality offerings.
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Overview:
Understand the latest market trends and future growth opportunities for the Beer industry in Uzbekistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Beer industry in Uzbekistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty
The Beer in Uzbekistan report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Beer in Uzbekistan?
- Where is consumer demand for Beer focussed?
- Which is being consumed more; beer, wine or spirits?
- Where is demand growing? Stagnating?
- How is the operating environment for alcoholic drinks changing?
- Which are the leading brands in Uzbekistan?
- How are products distributed in Uzbekistan?
- What are the key trends in new product development?
- Do consumers want value for money or added value?
- How will macroeconomic context and shifting cultural values shape future growth?
- How will COVID-19 and recession impact the alcoholic drinks industry?
- Where is future growth expected to be most dynamic?
Beer in Uzbekistan - Category analysis
KEY DATA FINDINGS
Higher taxation hinders demand
Local players dominate but UzCarlsberg adds dynamism
Stronger tourism flows push on-trade volume sales growth
Young adults to move towards non/low alcohol beer
Flavoured lager to remain insignificant
Innovation to focus on niches
Lager price band methodology
Alcoholic Drinks in Uzbekistan - Industry Overview
Alcoholic drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
On-trade vs off-trade split
What next for alcoholic drinks?
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
TAXATION AND DUTY LEVIES
Contraband/parallel trade
Duty free
Cross-border/private imports
Outlook
DISCLAIMER
The following categories and subcategories are included:
Beer
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- Ale
- Sorghum
- Weissbier/Weizen/Wheat Beer
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- Flavoured/Mixed Lager
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- Domestic Premium Lager
- Imported Premium Lager
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- Domestic Mid-Priced Lager
- Imported Mid-Priced Lager
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- Domestic Economy Lager
- Imported Economy Lager
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- Domestic Premium Lager
- Domestic Mid-Priced Lager
- Domestic Economy Lager
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- Imported Premium Lager
- Imported Mid-Priced Lager
- Imported Economy Lager
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- Low Alcohol Beer
- Non Alcoholic Beer
- Stout
Beer
An alcoholic drink usually brewed from malt, sugar, hops and water and fermented with yeast. Some beers are made by fermenting a cereal, especially barley, and therefore not flavoured by hops. Alcohol content for beer is varied – anything up to and over 14% ABV (alcohol by volume), although 3.5% to 5% is most common. Beer is the aggregation of lager, dark beer, stout and non/low alcohol beer.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders.
- Track key industry trends, opportunities and threats.
- Inform your marketing, brand, strategy and market development, sales and supply functions.
This report originates from Passport, our Beer research and analysis database.
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