PROSPECTS AND OPPORTUNITIES
Dietary supplements set for dynamic growth, with an increasing focus on the female demographic
Dietary supplements in Brazil is set to see a double-digit retail current value CAGR in the forecast period. The conversation around women’s health, once overlooked, has gained substantial traction in recent years, and as women form a larger part of the population, this issue is poised to take centre stage in the years ahead.
The resurgence of omega-3 and its impact on dietary supplements
Omega-3 has long been one of the most traditional dietary supplements worldwide. In 2024, fish oils/omega fatty acids is expected to account for 11% of overall value sales of dietary supplements in Brazil.
The evolution of foods and their impact on dietary supplements
It is clear that many Brazilian consumers are shifting towards healthier consumption habits. The steady growth in dietary supplements following the pandemic is evidence of this trend.
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Overview:
Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dietary supplements in Brazil report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dietary supplements in Brazil?
- Which are the leading brands in Dietary supplements in Brazil?
- How are products distributed in Dietary supplements in Brazil?
- How has the regulatory and operating environment for Dietary supplements changed in Brazil?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dietary supplements
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dietary Supplements in Brazil - Category analysis
KEY DATA FINDINGS
Probiotics supplements cements its place in the Brazilian market, while glutamine and psyllium pave new paths for gut health
Younger generations migrate from tablets to new formats, especially powder
Sanavita signs partnership with JBS, collagen continues to play an important role, and L’Oréal acquires part of Galderma
Dietary supplements set for dynamic growth, with an increasing focus on the female demographic
The resurgence of omega-3 and its impact on dietary supplements
The evolution of foods and their impact on dietary supplements
Consumer Health in Brazil - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dietary supplements
- Combination Dietary Supplements
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- Aloe
- Combination Herbal/Traditional Dietary Supplements
- Cranberry
- Echinacea
- Evening Primrose Oil
- Garlic
- Ginkgo Biloba
- Ginseng
- St John's Wort
- Other Herbal/Traditional Dietary Supplements
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- Co-Enzyme Q10
- Combination Non-Herbal/Traditional Dietary Supplements
- Eye Health Supplements
- Fish Oils/Omega Fatty Acids
- Glucosamine
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- Calcium Supplements
- Mineral Supplements
- Probiotic Supplements
- Protein Supplements
- Other Non-Herbal/Traditional Dietary Supplements
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dietary supplements research and analysis database.
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