PROSPECTS AND OPPORTUNITIES
Preventive health trend will continue to favour dietary supplements
The outlook for dietary supplements over the forecast period is positive, with all categories anticipated to expand steadily in volume terms. In line with the growing adoption of preventive health habits, more Macedonians are expected to begin regularly taking these products to enhance their physical and mental wellbeing, ward off illness and alleviate the symptoms of chronic diseases.
Probiotic supplements set to remain among the fastest expanding categories
Probiotic supplements should continue to rank among the most dynamic dietary supplements categories over the forecast period. Interest in these products is rising as Macedonians struggle to maintain healthy eating habits due to busy lifestyles and thereby become more likely to frequently suffer from complaints such as indigestion, bloating, constipation etc.
Co-enzyme Q10 well positioned to benefit from population ageing
Co-enzyme Q10 is also expected to be one of the strongest performers within dietary supplements over the forecast period. The category is well placed to profit from population ageing, as the body’s ability to produce this antioxidant diminishes with age, and a growing number of studies indicate it may have significant cardiovascular health benefits for older adults.
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Overview:
Understand the latest market trends and future growth opportunities for the Dietary supplements industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dietary supplements in North Macedonia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dietary supplements in North Macedonia?
- Which are the leading brands in Dietary supplements in North Macedonia?
- How are products distributed in Dietary supplements in North Macedonia?
- How has the regulatory and operating environment for Dietary supplements changed in North Macedonia?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dietary supplements
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dietary Supplements in North Macedonia - Category analysis
KEY DATA FINDINGS
Macedonians continue to show strong interest in dietary supplements
Focus on immune health and increasingly busy lifestyles boost ginseng sales
Combination products remain a focal point for innovation
Preventive health trend will continue to favour dietary supplements
Probiotic supplements set to remain among the fastest expanding categories
Co-enzyme Q10 well positioned to benefit from population ageing
Consumer Health in North Macedonia - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dietary supplements
- Combination Dietary Supplements
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- Aloe
- Combination Herbal/Traditional Dietary Supplements
- Cranberry
- Echinacea
- Evening Primrose Oil
- Garlic
- Ginkgo Biloba
- Ginseng
- St John's Wort
- Other Herbal/Traditional Dietary Supplements
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- Co-Enzyme Q10
- Combination Non-Herbal/Traditional Dietary Supplements
- Eye Health Supplements
- Fish Oils/Omega Fatty Acids
- Glucosamine
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- Calcium Supplements
- Mineral Supplements
- Probiotic Supplements
- Protein Supplements
- Other Non-Herbal/Traditional Dietary Supplements
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dietary supplements research and analysis database.
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