PROSPECTS AND OPPORTUNITIES
Expansion of preventative healthcare set to drive demand
There is a notable trend towards preventative healthcare, as consumers increasingly seek dietary supplements that promote wellness and disease prevention. This shift has heightened the demand for immune-boosting supplements, such as zinc.
Regulatory changes leading to short-term challenges and long-term benefits
Updates to the regulations governing dietary supplements in Morocco are anticipated over the forecast period, aimed at enhancing quality standards and preventing false or misleading claims. While such legislative changes may pose short-term challenges for manufacturers and importers, as some will need to reformulate products and invest in new packaging and marketing strategies, they should also bolster consumer confidence in the safety and efficacy of dietary supplements.
Protein supplements likely to see new insect-based products
The popularity of protein supplements in Morocco is projected to rise in the forecast period, driven in part by a growing number of consumers adopting vegan, vegetarian and flexitarian diets for health, animal welfare and environmental reasons. These concerns are likely to lead companies to introduce new insect-based protein products.
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Overview:
Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dietary supplements in Morocco report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dietary supplements in Morocco?
- Which are the leading brands in Dietary supplements in Morocco?
- How are products distributed in Dietary supplements in Morocco?
- How has the regulatory and operating environment for Dietary supplements changed in Morocco?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dietary supplements
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dietary Supplements in Morocco - Category analysis
KEY DATA FINDINGS
Rising health consciousness is boosting dietary supplements in 2024
Imported US and European brands threaten leading players
Ginseng continues to post rapid growth, while price sensitivity impacts purchasing decisions
Expansion of preventative healthcare set to drive demand
Regulatory changes leading to short-term challenges and long-term benefits
Protein supplements likely to see new insect-based products
Consumer Health in Morocco - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dietary supplements
- Combination Dietary Supplements
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- Aloe
- Combination Herbal/Traditional Dietary Supplements
- Cranberry
- Echinacea
- Evening Primrose Oil
- Garlic
- Ginkgo Biloba
- Ginseng
- St John's Wort
- Other Herbal/Traditional Dietary Supplements
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- Co-Enzyme Q10
- Combination Non-Herbal/Traditional Dietary Supplements
- Eye Health Supplements
- Fish Oils/Omega Fatty Acids
- Glucosamine
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- Calcium Supplements
- Mineral Supplements
- Probiotic Supplements
- Protein Supplements
- Other Non-Herbal/Traditional Dietary Supplements
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dietary supplements research and analysis database.
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