PROSPECTS AND OPPORTUNITIES
Steady growth prospects with probiotics a standout supplement
Dietary supplements is expected to enjoy steady growth over the forecast period as consumers continue to look for products that improve mental wellbeing and mental alertness. Consumers are keen to stay vigilant due to the threat of political violence which is likely to persist.
Trending fads on social media are popular with Israelis
The diversity of dietary supplements is set to expand over the forecast period, with fads continuing to emerge on TikTok and Instagram. Israelis are prone to following the latest new craze online highlighting the importance of social media to brands in this category.
Rising demands from different segments of the population
Health and wellness will be the major driver of dietary supplements over the forecast period as different age groups are expected to look for age specific products to help them through different life stages. Increasing awareness of the menopause among women, as well as men’s mental health issues, will create a space for products addressing these specific needs.
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Overview:
Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dietary supplements in Israel report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dietary supplements in Israel?
- Which are the leading brands in Dietary supplements in Israel?
- How are products distributed in Dietary supplements in Israel?
- How has the regulatory and operating environment for Dietary supplements changed in Israel?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dietary supplements
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dietary Supplements in Israel - Category analysis
KEY DATA FINDINGS
Dietary supplements enjoy strong growth
Concentrated landscape led by two major players
Pharmacies take lion’s share of sales in dietary supplements
Steady growth prospects with probiotics a standout supplement
Trending fads on social media are popular with Israelis
Rising demands from different segments of the population
Consumer Health in Israel - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dietary supplements
- Combination Dietary Supplements
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- Aloe
- Combination Herbal/Traditional Dietary Supplements
- Cranberry
- Echinacea
- Evening Primrose Oil
- Garlic
- Ginkgo Biloba
- Ginseng
- St John's Wort
- Other Herbal/Traditional Dietary Supplements
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- Co-Enzyme Q10
- Combination Non-Herbal/Traditional Dietary Supplements
- Eye Health Supplements
- Fish Oils/Omega Fatty Acids
- Glucosamine
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- Calcium Supplements
- Mineral Supplements
- Probiotic Supplements
- Protein Supplements
- Other Non-Herbal/Traditional Dietary Supplements
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dietary supplements research and analysis database.
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