PROSPECTS AND OPPORTUNITIES
Ongoing growth expected to follow health and wellness trends
We expect ongoing growth in dietary supplements over the forecast period, in line with health and wellness trends and the overall focus on holistic health. Trends as noted will continue, such as a focus on nutritional deficiencies, along with a focus on supplements which support immune health.
Price sensitivity will continue, thus affordability remains important
In a cross-category trend, consumer price sensitivity is expected to continue over the forecast period, thus affordability will remain important for brands to retain consumer loyalty. Indeed, it is easy for consumers to seek out more affordable brands if needed and some consumers see dietary supplements as non-essential and prefer to address their diets and overall lifestyle rather than taking supplements per se.
Preventative and holistic approaches support ongoing growth
An ongoing focus on preventive healthcare will continue to drive sales of dietary supplements over the forecast period. The shift towards preventive healthcare continues to gain momentum, as individuals seek to maintain their wellbeing and reduce the risk of chronic diseases.
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Overview:
Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Dietary supplements in Egypt report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Dietary supplements in Egypt?
- Which are the leading brands in Dietary supplements in Egypt?
- How are products distributed in Dietary supplements in Egypt?
- How has the regulatory and operating environment for Dietary supplements changed in Egypt?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Dietary supplements
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Dietary Supplements in Egypt - Category analysis
KEY DATA FINDINGS
Dietary supplements benefit from overall health and wellbeing trends
Trends towards natural and herbal options support dietary supplements
Focus on nutritional deficiencies due to busy lifestyles and dietary choices
Ongoing growth expected to follow health and wellness trends
Price sensitivity will continue, thus affordability remains important
Preventative and holistic approaches support ongoing growth
Consumer Health in Egypt - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Dietary supplements
- Combination Dietary Supplements
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- Aloe
- Combination Herbal/Traditional Dietary Supplements
- Cranberry
- Echinacea
- Evening Primrose Oil
- Garlic
- Ginkgo Biloba
- Ginseng
- St John's Wort
- Other Herbal/Traditional Dietary Supplements
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- Co-Enzyme Q10
- Combination Non-Herbal/Traditional Dietary Supplements
- Eye Health Supplements
- Fish Oils/Omega Fatty Acids
- Glucosamine
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- Calcium Supplements
- Mineral Supplements
- Probiotic Supplements
- Protein Supplements
- Other Non-Herbal/Traditional Dietary Supplements
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Dietary supplements research and analysis database.
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