Amid contrasting factors, baby food is expected to see a relatively flat performance in value and volume terms over the forecast period. On one side, birth rates are set to continue declining, putting pressure on volume sales.
As pressure on purchasing power decreases, demand for premium baby food products, featuring specific health and wellness claims, is likely to grow over the forecast period. In this context, organic premium products such as Babybio (NBO Vitagermine) are likely to continue winning share.
Two conflicting trends are likely to shape the performance of milk formula in the upcoming period. On the one hand, mothers are expected to breastfeed for longer while parents will also switch more regularly to regular milk at an earlier stage.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Baby Food industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See all of our definitionsThis report originates from Passport, our Baby Food research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!