PROSPECTS AND OPPORTUNITIES
Shrinking consumer base will continue to restrict potentially stronger sales
Due to negative demographics in the country, the potential consumer base for baby food is set to continue to shrink, resulting in lower, albeit still positive, value growth over the forecast period. Innovation and convenience will be two major factors positively impacting the performance of the category, ensuring it stays afloat despite demographic challenges.
The focus on bio and organic baby food is being driven by Hipp
There will be a focus on bio and organic baby food products over the forecast period, as local consumers demand better alternatives for their babies, regardless of the higher costs. Within this, there will be more transparent “farm-to-baby” supply chains emphasising environmental responsibility.
Personalised nutrition plans set to influence product developments
Baby food brands will increasingly become subject to personalised and precision nutrition plans, with tailored formulations based on genetics, microbiome, or developmental stages. Within this, Artificial Intelligence (AI) will be utilised to assist parents in choosing the best products for their baby’s unique needs.
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Overview:
Understand the latest market trends and future growth opportunities for the Baby Food industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Baby Food in Bosnia and Herzegovina report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Baby Food in Bosnia and Herzegovina?
- Which are the leading brands in Baby Food in Bosnia and Herzegovina?
- How are products distributed in Baby Food in Bosnia and Herzegovina?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Baby Food?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Bosnia and Herzegovina?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Baby Food in Bosnia and Herzegovina - Category analysis
KEY DATA FINDINGS
Value sales maintain positive growth, despite sluggish birth rates
Hipp maintains top place thanks to well-known brand portfolio
Supermarkets’ wide array of products benefit this channel
Shrinking consumer base will continue to restrict potentially stronger sales
The focus on bio and organic baby food is being driven by Hipp
Personalised nutrition plans set to influence product developments
Dairy Products and Alternatives in Bosnia and Herzegovina - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Baby Food
- Dried Baby Food
- Prepared Baby Food
- Other Baby Food
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- Liquid Standard Milk Formula
- Powder Standard Milk Formula
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- Liquid Follow-on Milk Formula
- Powder Follow-on Milk Formula
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- Liquid Growing-Up Milk Formula
- Powder Growing-Up Milk Formula
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- Liquid Special Baby Milk Formula
- Powder Special Baby Milk Formula
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Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Baby Food research and analysis database.
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