PROSPECTS AND OPPORTUNITIES
India offers bright opportunities for the growth of baby food
Baby food in India is expected to maintain dynamic retail current value growth rates throughout the forecast period, with all categories set to see rising sales. Currently, per capita consumption of baby food in India significantly lags some of the leading global economies.
Special baby milk formula set to gain traction
Special baby milk formula gained traction towards the end of the review period, with leading players focusing on creating products targeting either premature babies or babies with lactose intolerance. India has one of the highest incidences of pre-term births globally.
Many consumers in India will continue to use home-cooked food, challenging growth
Traditionally, when prepared baby food was not popular in India, most consumers used to prepare baby food at home with ingredients such as rice, lentils, and vegetables to meet babies’ daily protein requirement. Even today, many consumers, especially those in the middle- to low-income groups, continue to prefer to prepare home-cooked food for their babies, due to its affordability.
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Overview:
Understand the latest market trends and future growth opportunities for the Baby Food industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Baby Food in India report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Baby Food in India?
- Which are the leading brands in Baby Food in India?
- How are products distributed in Baby Food in India?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Baby Food?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in India?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Baby Food in India - Category analysis
KEY DATA FINDINGS
Adoption of milk formula continues to grow in India
While major players consolidate, the market is opening up
E-commerce aids growth, driven by improved product accessibility
India offers bright opportunities for the growth of baby food
Special baby milk formula set to gain traction
Many consumers in India will continue to use home-cooked food, challenging growth
Dairy Products and Alternatives in India - Industry Overview
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Baby Food
- Dried Baby Food
- Prepared Baby Food
- Other Baby Food
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- Liquid Standard Milk Formula
- Powder Standard Milk Formula
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- Liquid Follow-on Milk Formula
- Powder Follow-on Milk Formula
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- Liquid Growing-Up Milk Formula
- Powder Growing-Up Milk Formula
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- Liquid Special Baby Milk Formula
- Powder Special Baby Milk Formula
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Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Baby Food research and analysis database.
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