PROSPECTS AND OPPORTUNITIES
Persistent struggles forecast as birth rate is set to continue falling
Over the forecast period, baby food volume sales are projected to fall further, though value sales will rise and remain robust. The persistent decline in the birth rate continues to suppress demand, and rising awareness of the benefits of breastfeeding is encouraging many mothers to rely less on infant formula.
Special baby milk formula offers opportunities for growth
Special baby milk formula is the only subcategory that shows slight growth prospects. Earlier diagnosis of conditions such as cow’s-milk protein allergy, lactose intolerance and digestive disorders creates demand for specialised products.
Rising breastfeeding awareness means players must focus on building customer loyalty
Beyond demographic decline, baby food faces high consumer turnover because the core usage window lasts from birth to 12 months. Brands therefore need to maintain constant engagement with new cohorts of mothers.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Baby Food industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Baby Food industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Baby Food in Chile report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Baby Food in Chile?
- Which are the leading brands in Baby Food in Chile?
- How are products distributed in Baby Food in Chile?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Baby Food?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Chile?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Baby Food in Chile - Category analysis
KEY DATA FINDINGS
Baby food suffers in line with declining birth rate
Nestlé maintains overall leadership in 2025
Health and beauty specialists as primary channel for baby food distribution
Persistent struggles forecast as birth rate is set to continue falling
Special baby milk formula offers opportunities for growth
Rising breastfeeding awareness means players must focus on building customer loyalty
Dairy Products and Alternatives in Chile - Industry Overview
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
DISCLAIMER
The following categories and subcategories are included:
Baby Food
- Dried Baby Food
- Prepared Baby Food
- Other Baby Food
-
-
- Liquid Standard Milk Formula
- Powder Standard Milk Formula
-
- Liquid Follow-on Milk Formula
- Powder Follow-on Milk Formula
-
- Liquid Growing-Up Milk Formula
- Powder Growing-Up Milk Formula
-
- Liquid Special Baby Milk Formula
- Powder Special Baby Milk Formula
-
Baby Food
This is the aggregation of milk formula, prepared, dried and other baby food.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Baby Food research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!