PROSPECTS AND OPPORTUNITIES
Flat performance will be lifted by higher incidence of allergies
Cough, cold and allergy (hay fever) remedies in Canada is expected to register a flat performance in value terms over the forecast period. Allergy products will be the main growth agent, with demand rising due to more frequent periods of higher pollen count, ultimately caused by climate change.
Local manufacturing development to avoid future shortages
Industry stakeholders are expected to expand OTC manufacturing in Canada over the forecast period. The shortage of OTC products in 2022, including cough and cold remedies, has spurred the industry players to avoid any further shortages from being repeated.
Strong private label competition
During the forecast period, private label products will continue to present strong competition for brands in a number of OTC consumer health categories, including cough remedies. Private label offers good quality products at lower price points than name brands, with advantageous in-store and online shelf positioning.
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Overview:
Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cough, Cold and Allergy (Hay Fever) Remedies in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Canada?
- Which are the leading brands in Cough, Cold and Allergy (Hay Fever) Remedies in Canada?
- How are products distributed in Cough, Cold and Allergy (Hay Fever) Remedies in Canada?
- How has the regulatory and operating environment for Cough, Cold and Allergy (Hay Fever) Remedies changed in Canada?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Cough, Cold and Allergy (Hay Fever) Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Cough, Cold and Allergy (Hay Fever) Remedies in Canada - Category analysis
KEY DATA FINDINGS
Weak cold & flu season dampens demand for cough and cold remedies
McNeil Consumer & Specialty Pharmaceuticals leads with one-quarter value share
Pharmacies benefit from nationwide retail network
Flat performance will be lifted by higher incidence of allergies
Local manufacturing development to avoid future shortages
Strong private label competition
Consumer Health in Canada - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Cough, Cold and Allergy (Hay Fever) Remedies
- Antihistamines/Allergy Remedies (Systemic)
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
- Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
- Cough Remedies
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- Nasal Sprays
- Oral Decongestants
- Inhalant Decongestants
- Decongestant Rubs
- Nasal Decongestant Drops
- Nasal Decongestant Plasters
- Medicated Confectionery
- Pharyngeal Preparations
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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