PROSPECTS AND OPPORTUNITIES
Nasal sprays to push future growth as herbal and traditional alternatives gain ground
Value sales of cough, cold and allergy (hay fever) remedies are set to rise further over the forecast period. Nasal sprays is projected to see some of the strongest gains, as air quality concerns become a persistent driver of sinus and nasal issues among Malaysians.
Expected expansion of non-oral remedies and investment in variants for specialised use
Non-oral solutions such as nasal and cough relief patches are set to gain ground, as more parents seek alternatives to oral medications for children. Yuka Zan is among the brands expanding in this area with products such as Adult and Children Flu Relief Nose Patch and Cough Relief Medical Patch.
Efficacy remains key differentiator
Manufacturers are focusing on enhancing product efficacy to remain competitive. New and reformulated remedies are being launched with stronger or improved active ingredients, catering to consumers seeking faster relief.
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Overview:
Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cough, Cold and Allergy (Hay Fever) Remedies in Malaysia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Malaysia?
- Which are the leading brands in Cough, Cold and Allergy (Hay Fever) Remedies in Malaysia?
- How are products distributed in Cough, Cold and Allergy (Hay Fever) Remedies in Malaysia?
- How has the regulatory and operating environment for Cough, Cold and Allergy (Hay Fever) Remedies changed in Malaysia?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Cough, Cold and Allergy (Hay Fever) Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Cough, Cold and Allergy (Hay Fever) Remedies in Malaysia - Category analysis
KEY DATA FINDINGS
Preventative habits sustain steady growth
Medicated confectionery keeps Lofthouse of Fleetwood on top
Health and personal care stores leads sales, while cross-category competition intensifies
Nasal sprays to push future growth as herbal and traditional alternatives gain ground
Expected expansion of non-oral remedies and investment in variants for specialised use
Efficacy remains key differentiator
Consumer Health in Malaysia - Industry Overview
Consumer health in 2025: the big picture
2025 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Cough, Cold and Allergy (Hay Fever) Remedies
- Antihistamines/Allergy Remedies (Systemic)
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
- Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
- Cough Remedies
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- Nasal Sprays
- Oral Decongestants
- Inhalant Decongestants
- Decongestant Rubs
- Nasal Decongestant Drops
- Nasal Decongestant Plasters
- Medicated Confectionery
- Pharyngeal Preparations
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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