PROSPECTS AND OPPORTUNITIES
Trend towards self-medication will provide boost to sales
The market for cough, cold and allergy (hay fever) remedies is expected to maintain positive growth in constant value terms (2024 prices) in the Netherlands over the forecast period. The government’s drive to reduce healthcare costs and limited access to reimbursed medications is likely to continue boosting demand for OTC prescription-free medicines.
Greater variety of formats for effective symptom relief
Introducing new products that offer both rapid relief from symptoms and a safe profile with minimal side effects will be crucial in this market. Manufacturers anticipate a gradual increase in the adoption of higher-dose formulas, akin to those typically available by prescription.
Growing consumer base for allergy products
Allergies will continue to be a major focus for manufacturers and retailers, with an expected increase in the size of the consumer base. At the same time, the desire for solutions that minimise the side effects of antihistamines is likely to drive the development of new product extensions.
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Overview:
Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Netherlands with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Netherlands, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cough, Cold and Allergy (Hay Fever) Remedies in Netherlands report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Netherlands?
- Which are the leading brands in Cough, Cold and Allergy (Hay Fever) Remedies in Netherlands?
- How are products distributed in Cough, Cold and Allergy (Hay Fever) Remedies in Netherlands?
- How has the regulatory and operating environment for Cough, Cold and Allergy (Hay Fever) Remedies changed in Netherlands?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Cough, Cold and Allergy (Hay Fever) Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Cough, Cold and Allergy (Hay Fever) Remedies in the Netherlands - Category analysis
KEY DATA FINDINGS
Continued value growth in 2024, thanks to busy lifestyles, sudden temperature changes and price increases
Search for faster solutions benefits sales of nasal sprays and drops
Irregular weather patterns intensify allergy symptoms
Trend towards self-medication will provide boost to sales
Greater variety of formats for effective symptom relief
Growing consumer base for allergy products
Consumer Health in the Netherlands - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What’s next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventative medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Cough, Cold and Allergy (Hay Fever) Remedies
- Antihistamines/Allergy Remedies (Systemic)
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
- Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
- Cough Remedies
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- Nasal Sprays
- Oral Decongestants
- Inhalant Decongestants
- Decongestant Rubs
- Nasal Decongestant Drops
- Nasal Decongestant Plasters
- Medicated Confectionery
- Pharyngeal Preparations
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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