PROSPECTS AND OPPORTUNITIES
Moderate growth forecast, with systemic antihistamines/allergy remedies set to perform well
Cough, cold, and allergy (hay fever) remedies is expected to grow steadily in Ireland in retail current value terms over the next few years, with all categories projected to see consistent expansion. While the spikes in sales driven by the tripledemic are unlikely to be repeated, steady growth can still be expected, mainly due to price inflation, rather than a major increase in volume consumption.
Challenges for leading brands amidst regulatory scrutiny
Leading brands in cough, cold, and allergy (hay fever) remedies in Ireland might face challenges from potential regulatory changes. In particular, products containing decongestants or codeine could come under tighter regulation.
Opportunities for generic and budget-friendly alternatives
With ongoing economic uncertainty, there are growing opportunities for generic and budget-friendly cough, cold, and allergy (hay fever) remedies to gain share in Ireland. More and more consumers are looking for cost-effective options, especially for basic healthcare needs.
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Overview:
Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Cough, Cold and Allergy (Hay Fever) Remedies in Ireland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Ireland?
- Which are the leading brands in Cough, Cold and Allergy (Hay Fever) Remedies in Ireland?
- How are products distributed in Cough, Cold and Allergy (Hay Fever) Remedies in Ireland?
- How has the regulatory and operating environment for Cough, Cold and Allergy (Hay Fever) Remedies changed in Ireland?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Cough, Cold and Allergy (Hay Fever) Remedies
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Cough, Cold and Allergy (Hay Fever) Remedies in Ireland - Category analysis
KEY DATA FINDINGS
Brands maintain dominance
Further gains for retail e-commerce
Moderate growth forecast, with systemic antihistamines/allergy remedies set to perform well
Challenges for leading brands amidst regulatory scrutiny
Opportunities for generic and budget-friendly alternatives
Consumer Health in Ireland - Industry Overview
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Cough, Cold and Allergy (Hay Fever) Remedies
- Antihistamines/Allergy Remedies (Systemic)
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- Paediatric Allergy Remedies
- Paediatric Cough/Cold Remedies
- Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
- Cough Remedies
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- Nasal Sprays
- Oral Decongestants
- Inhalant Decongestants
- Decongestant Rubs
- Nasal Decongestant Drops
- Nasal Decongestant Plasters
- Medicated Confectionery
- Pharyngeal Preparations
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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