PROSPECTS AND OPPORTUNITIES
Rise of female empowerment will foster further growth
The womenswear market in Saudi Arabia is set to experience continued growth over the forecast period, fuelled by Vision 2030 initiatives, which will play a crucial role in advancing female empowerment. As more women enter the workforce and become active participants in public life, there will be a growing demand for a broader range of clothing options, from professional attire to luxury and casual wear.
Expected boom in tourism will drive sales
Saudi Arabia's concerted efforts to promote tourism, aligned with the objectives of Vision 2030, are expected to significantly boost apparel sales, moving forward. The Kingdom aims to attract over 100 million visitors annually by 2030, encompassing both religious and leisure tourism.
Sustainability will have positive impact on the market
The growing focus on sustainability and its integration into the fashion industry is set to drive increased demand for eco-friendly brands and products in the coming years. Saudi Arabia is committed to achieving "net zero" emissions by 2060, as part of the Saudi Green Initiative, announced in 2021.
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Overview:
Understand the latest market trends and future growth opportunities for the Womenswear industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Womenswear industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Womenswear in Saudi Arabia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Womenswear in Saudi Arabia?
- Which are the leading brands in Saudi Arabia?
- How are products distributed in Saudi Arabia?
- How is the rise of e-commerce shaping demand?
- What % of apparel and footwear sales are made via grocery retailers?
- Do consumers want premium quality or fast fashion?
- How will COVID-19 and recession impact demand?
- How important is sustainability in Womenswear in Saudi Arabia?
- Where is future growth expected to be most dynamic?
Womenswear in Saudi Arabia - Category analysis
KEY DATA FINDINGS
Women's empowerment and evolving fashion trends drive growth
Retail landscape continues to evolve with collaborations supporting international brands
Cenomi Retail continues to lead womenswear
Rise of female empowerment will foster further growth
Expected boom in tourism will drive sales
Sustainability will have positive impact on the market
Apparel and Footwear in Saudi Arabia - Industry Overview
Apparel and footwear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
DISCLAIMER
The following categories and subcategories are included:
Womenswear
- Women's Nightwear
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- Economy Women's Jeans
- Standard Women's Jeans
- Premium Women's Jeans
- Super Premium Women's Jeans
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- Women's Dresses
- Women's Jackets and Coats
- Women's Jumpers
- Women's Leggings
- Women's Shirts and Blouses
- Women's Shorts and Trousers
- Women's Skirts
- Women's Suits
- Women's Tops
- Other Women's Outerwear
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- Women's Swimwear
- Women's Underwear
Womenswear
This is the aggregation of women's outerwear and women's underwear, nightwear and swimwear.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Womenswear research and analysis database.
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