PROSPECTS AND OPPORTUNITIES
Further growth anticipated
Men’s grooming is expected to see continued value growth in the United Arab Emirates over the forecast period. Future demand is likely to be driven by considerable interest in premium options as male consumers increasingly explore products that are perceived as offering greater specific value and benefits.
Men’s spas to expand awareness and support growth
Dubai boasts a selection of exclusive wellness spas catering specifically for men, as highlighted by the Visit Dubai list. Notable establishments include 1847 Executive Grooming for Men, situated in Dubai Mall, and Chaps & Co, which has five branches across the city.
Rise of unisex deodorants threatens development of men’s products
While the growth of men’s deodorants in the United Arab Emirates is expected to remain stable over the forecast period, supported by various price ranges and male-centric demands, the trend towards unisex deodorants is anticipated to gain greater prominence. Globally, the rise of unisex deodorants can be attributed to shifting cultural perspectives on gender and the breakdown of traditional gender roles.
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Overview:
Understand the latest market trends and future growth opportunities for the Men's Grooming industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Men's Grooming industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Men's Grooming in United Arab Emirates report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Men's Grooming in United Arab Emirates?
- Which are the leading brands in United Arab Emirates?
- How are products distributed in United Arab Emirates?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Men's Grooming in the United Arab Emirates - Category analysis
KEY DATA FINDINGS
Growing interest in high-end products
Leaders lose share
Beauty specialists is the leading channel
Further growth anticipated
Men’s spas to expand awareness and support growth
Rise of unisex deodorants threatens development of men’s products
Beauty and Personal Care in the United Arab Emirates - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Men's Grooming
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- Men's Post-Shave
- Men's Pre-Shave
- Men's Razors and Blades
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- Premium Men's Bath and Shower
- Mass Men's Bath and Shower
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- Premium Men's Deodorants
- Mass Men's Deodorants
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- Premium Men's Hair Care
- Mass Men's Hair Care
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- Premium Men's Skin Care
- Mass Men's Skin Care
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- Premium Men's Fragrances
- Mass Men's Fragrances
Men's Grooming
This is the aggregation of men’s shaving products, men’s toiletries and men's fragrances.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Men's Grooming research and analysis database.
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