PROSPECTS AND OPPORTUNITIES
DIY cleaning solutions offer eco-friendly options to environmentally aware consumers
Connected to the above point regarding the lack of dedicated eco-friendly toilet care products, as consumers become more aware of the environmental impact and potential health risks associated with chemical-based cleaning products, many are turning to homemade alternatives for toilet care. For example, common ingredients such as baking soda, vinegar, lemon juice, and essential oils, are gaining traction as effective natural cleaners that can tackle stains, odours, and bacterial growth.
Convenience will remain a key driver of sales
Convenience will continue to be a major driver of online sales for toilet care products in Singapore, which will support both traditionally popular and more modern products. This will continue to support sales of the popular toilet liquids/foam and also promote products such as self-dispensing toilet blocks and long-lasting cleaning gels.
E-commerce will also support sales
In a cross-category trend, the growth of e-commerce in Singapore will also support sales in toilet care over the forecast period. Indeed, toilet care has seen notable retail e-commerce growth in recent years, thanks to the convenience and flexibility offered by such platform.
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Overview:
Understand the latest market trends and future growth opportunities for the Toilet Care industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Toilet Care industry in Singapore, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Toilet Care in Singapore report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Toilet Care in Singapore?
- Which are the leading brands in Toilet Care in Singapore?
- How are products distributed in Toilet Care in Singapore?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How has COVID-19 impacted demand? Where have sales increased due to stockpiling amidst national lockdown?
- How have enforced home seclusion and social distancing measures following COVID-19 changed usage patterns for Toilet Care products?
- Where is future growth expected to be most dynamic?
- How important will sustainability and recycling be in generating future growth?
Toilet Care in Singapore - Category analysis
KEY DATA FINDINGS
Focus on hygiene and cleanliness drives demand for toilet care
Convenience drives product innovation in toilet care, while toilet liquids/foam remains the most popular product overall
Eco-friendly and sustainable trends also on the rise in toilet care
DIY cleaning solutions offer eco-friendly options to environmentally aware consumers
Convenience will remain a key driver of sales
E-commerce will also support sales
Home Care in Singapore - Industry Overview
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
DISCLAIMER
The following categories and subcategories are included:
Toilet Care
- In-Cistern Devices
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- Rim Blocks
- Rim Liquids
- Toilet Care Tablets/Powders
- Toilet Cleaning Systems
- Toilet Liquids/Foam
Toilet Care
This is the aggregation of in-cistern devices, ITBs and liquids/powders, mousses, tablets and toilet cleaning systems.
See all of our definitionsWhy buy this report?
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This report originates from Passport, our Toilet Care research and analysis database.
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