PROSPECTS AND OPPORTUNITIES
Strong demand for naturalness will prevail
Consumer preferences for herbal and traditional products is expected to remain stable throughout the forecast period, as there is a strong desire for natural options when available. Growth will largely stem from the introduction of new products, particularly within segments poised for expansion due to increasingly hectic lifestyles and an ageing population.
Innovations will look at improving absorption and efficacy whilst reducing side effects
While groundbreaking technological shifts are unlikely to define the forecast period, advancements such as enhanced extraction methods may help retain more of the beneficial properties of herbs and plants. Upcoming product developments are expected to focus on improved absorption, increased efficacy, and reduced side effects features that resonate strongly with consumer preferences.
Functional food and beverage developments will increase competition
Current health and wellness trends will prompt more product developments in other industries. Functional offerings with immune-support, anti-inflammatory, and probiotic benefits within the food and beverage industry may gain traction due to convenience and added value.
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Overview:
Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Herbal/Traditional Products in Switzerland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Herbal/Traditional Products in Switzerland?
- Which are the leading brands in Herbal/Traditional Products in Switzerland?
- How are products distributed in Herbal/Traditional Products in Switzerland?
- How has the regulatory and operating environment for Herbal/Traditional Products changed in Switzerland?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Herbal/Traditional Products
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Herbal/Traditional Products in Switzerland - Category analysis
KEY DATA FINDINGS
Tonics support growth of popular herbal remedies
Key players in herbal/traditional cough & cold remedies lead the competitive landscape
Pharamcy lead distribution due to legal regulations
Strong demand for naturalness will prevail
Innovations will look at improving absorption and efficacy whilst reducing side effects
Functional food and beverage developments will increase competition
Consumer Health in Switzerland - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Herbal/Traditional Products
- Herbal/Traditional Topical Analgesics
- Herbal/Traditional Sleep Aids
- Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
- Herbal/Traditional Digestive Remedies
- Herbal/Traditional Dermatologicals
- Herbal/Traditional Paediatric Dietary Supplements
- Herbal/Traditional Dietary Supplements
- Herbal/Traditional Tonics
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Herbal/Traditional Products research and analysis database.
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