PROSPECTS AND OPPORTUNITIES
Herbal/traditional products is set for steady growth, driven by preventive health trends and innovation
Value sales of herbal/traditional products in Belgium are expected to rise steadily over the forecast period. The overall outlook for the category remains highly positive, with sustained growth anticipated in both value and volume terms.
Digital and technological innovation will be drivers of growth across the forecast period
Digital and technological advancements will become key in the evolution of herbal/traditional products over the forecast period. Brands are increasingly leveraging digital tools to strengthen engagement with both consumers and healthcare professionals.
Health and wellness is set to remain the core driver of consumer demand
The growing emphasis on health and wellness will remain a central trend shaping herbal/traditional products in Belgium. Consumers are increasingly adopting a proactive approach to their well-being, seeking products that support prevention rather than just treatment.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Overview:
Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Herbal/Traditional Products in Belgium report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Herbal/Traditional Products in Belgium?
- Which are the leading brands in Herbal/Traditional Products in Belgium?
- How are products distributed in Herbal/Traditional Products in Belgium?
- How has the regulatory and operating environment for Herbal/Traditional Products changed in Belgium?
- How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Herbal/Traditional Products
- How significant are wider health concerns and consumer awareness in determining sales?
- Where is future growth expected to be most dynamic?
Herbal/Traditional Products in Belgium - Category analysis
KEY DATA FINDINGS
Herbal/traditional products gain momentum as consumers seek natural solutions
Tilman SA leads while Purasana NV and Laboratoire Puressentiel remain dynamic players
Pharmacies continue to lead distribution, however, health and personal care drive growth
Herbal/traditional products is set for steady growth, driven by preventive health trends and innovation
Digital and technological innovation will be drivers of growth across the forecast period
Health and wellness is set to remain the core driver of consumer demand
Consumer Health in Belgium - Industry Overview
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
The following categories and subcategories are included:
Herbal/Traditional Products
- Herbal/Traditional Topical Analgesics
- Herbal/Traditional Sleep Aids
- Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
- Herbal/Traditional Digestive Remedies
- Herbal/Traditional Dermatologicals
- Herbal/Traditional Paediatric Dietary Supplements
- Herbal/Traditional Dietary Supplements
- Herbal/Traditional Tonics
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Herbal/Traditional Products research and analysis database.
NEW REPORT GUARANTEE
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!