Baby and child-specific products in Egypt is anticipated to register both volume and current value growth during the forecast period, largely due to the essential nature of baby care products. However, global inflation is likely to prompt consumers to seek more budget-friendly alternatives.
A significant number of Egyptian mothers are increasingly prioritising clean-label products, such as those that are free from sulphates and silicones. Social media has played a crucial role in raising awareness about clean-label attributes, influencing more parents to consider these factors when selecting products for their children.
New products and packaging are gaining significant momentum in Egypt, particularly in baby care sets. These sets, which combine hair and body care products, are available at discounted prices and feature appealing packaging.
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Understand the latest market trends and future growth opportunities for the Baby and Child-specific Products industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Baby and Child-specific Products industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Baby and Child-specific Products
Includes products for babies and toddlers aged 0-3 years and products for children under 11 years of age. Adult products with a secondary claim such as ‘suitable for children and sensitive skins’, are not included.
See all of our definitionsThis report originates from Passport, our Baby and Child-specific Products research and analysis database.
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