COMPETITIVE LANDSCAPE
Coffee shop brands dominate RTD coffee through strategic partnerships
The RTD coffee market in Canada is heavily shaped by the strength of leading coffee shop brands extending from foodservice into retail. The North American Coffee Partnership between Starbucks and PepsiCo has played a pivotal role for more than three decades and continues to account for a substantial share of RTD coffee value sales.
Premium cold brew and niche players add breadth to the category
Beyond the large foodservice-linked brands, a growing number of smaller players operate in premium RTD coffee and niche segments such as cold brew. These companies tend to emphasise craft positioning, higher quality beans, distinctive roasting styles and minimalist ingredient lists.
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Overview:
Understand the latest market trends and future growth opportunities for the RTD Coffee industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the RTD Coffee industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The RTD Coffee in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of RTD Coffee in Canada?
- To what extent are health considerations impacting consumption of RTD Coffee in Canada?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of RTD Coffee in Canada?
- Which are the leading brands in RTD Coffee in Canada?
- What potential exists for multinational or domestic soft drinks companies to expand in Canada?
- How are products distributed in RTD Coffee in Canada?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of RTD Coffee?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
RTD Coffee in Canada - Category analysis
KEY DATA FINDINGS
Inflation pressure weighs on RTD coffee volumes despite resilient coffee culture
RTD coffee struggles to maintain momentum after the inflation shock
Cold coffee trends and younger consumers provide some support
Healthy growth expected, supported by strong coffee culture and innovation
Functional benefits and sustainability emerge as key areas of differentiation
Sugar reduction, labelling changes and health perceptions influence future demand
Coffee shop brands dominate RTD coffee through strategic partnerships
Premium cold brew and niche players add breadth to the category
Brick-and-mortar channels remain central to RTD coffee distribution
E-commerce gains traction as part of broader online grocery growth
Soft Drinks in Canada - Industry Overview
Soft drinks adjust to shifting health priorities, economic caution and changing consumption behaviour
KEY DATA FINDINGS
Health and wellness expectations reshape category dynamics
Premiumisation and affordable indulgence gain relevance in a cautious economic climate
Customisation and home beverage making expand, challenging ready-to-drink formats
Soft drinks forecast to maintain modest value growth amid constrained volume gains
Health priorities and functional positioning to intensify across categories
Regulatory shifts and ingredient pressures to influence product strategy
Category leaders diversify portfolios while adjusting to shifting distribution agreements
Agile challengers and specialised players gain traction through innovation
Store-based retail remains dominant as shoppers shift toward value-oriented purchasing
E-commerce strengthens as infrastructure and shopper confidence mature
Foodservice recovery remains weaker than anticipated
Fountain sales stabilise alongside foodservice recovery but remain constrained by economic pressures
COUNTRY REPORTS DISCLAIMER
RTD Coffee
Includes packaged ready-to-drink coffee, consumed either hot or cold, made using a base of either brewed coffee or coffee extract. Excludes all coffee flavoured milk drinks that primarily target children, or where coffee is one of a number of flavours within the brand range. Leading brands in off-trade volume include Georgia, Nescafé and Suntory Boss.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our RTD Coffee research and analysis database.
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