PROSPECTS AND OPPORTUNITIES
Strong sugar tax imprint on RTD coffee
The new sugar tax is predicted to have a strong negative impact on RTD coffee off- and on-trade demand in 2025. Like RTD tea, RTD coffee is subject to a sugar tax rate of EUR0.
RTD coffee’s significance to remain weak in the on-trade channel
On-trade volume sales are expected to remain very small over the forecast period. The importance of the foodservice channel for RTD coffee is not significant, as serving traditional coffee or ice coffee is the standard in on-trade establishments.
Sustainability to grow as a purchasing decision factor
Rising awareness of the environment and sustainable production is expected to see more and more consumers pay attention to issues like carbon footprints, greenhouse emissions and packaging recyclability. Brands/products packaged in gable-top liquid cartons, such as Rajo Ice Coffee or Bohušovická Mlékarna, benefit from favourable retail selling prices as this type of packaging is excluded from the packaging depository system.
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Overview:
Understand the latest market trends and future growth opportunities for the RTD Coffee industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the RTD Coffee industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The RTD Coffee in Slovakia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of RTD Coffee in Slovakia?
- To what extent are health considerations impacting consumption of RTD Coffee in Slovakia?
- How are changing social attitudes and legislation (eg sugar tax) reshaping demand and consumption?
- How are changing demographics (for example, an ageing or predominantly young population) determining consumption of RTD Coffee in Slovakia?
- Which are the leading brands in RTD Coffee in Slovakia?
- What potential exists for multinational or domestic soft drinks companies to expand in Slovakia?
- How are products distributed in RTD Coffee in Slovakia?
- How is the rise of e-commerce changing the retail and competitive landscape?
- How have home seclusion and social distancing measures following COVID-19 impacted sales of RTD Coffee?
- How are sustainability issues, such as environmentally-friendly packaging, legislation on recyclability, or the amount of plastic in bottles, impacting the soft drinks industry?
- Where is future growth expected to be most dynamic?
RTD Coffee in Slovakia - Category analysis
KEY DATA FINDINGS
Consumers wait for promotions and discounts to offset the impact of price increases
Strong internal and external competition to RTD coffee
Private label retailers emphasise price advantage to grow off-trade volume and value shares in RTD coffee
Strong sugar tax imprint on RTD coffee
RTD coffee’s significance to remain weak in the on-trade channel
Sustainability to grow as a purchasing decision factor
Soft Drinks in Slovakia - Industry Overview
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
Fountain sales in Slovakia
DISCLAIMER
RTD Coffee
Includes packaged ready-to-drink coffee, consumed either hot or cold, made using a base of either brewed coffee or coffee extract. Excludes all coffee flavoured milk drinks that primarily target children, or where coffee is one of a number of flavours within the brand range. Leading brands in off-trade volume include Georgia, Nescafé and Suntory Boss.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our RTD Coffee research and analysis database.
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