Consumer spending is expected to continue on the path to recovery over the forecast period with cost-of-living pressures easing. As a result, consumers will have more discretionary income to spend on non-essential purchases and impulse purchases such as savoury snacks.
The growth of e-commerce will likely drive a shift in how consumers purchase their savoury snacks. When shopping in-person at a supermarket or convenience retailer, savoury snacks are usually impulse purchases, being something a consumer will buy if they happen to come across a new product or a significant discount.
The savoury snacks category has a significant opportunity to grow in line with the strong focus on health and wellness, with consumers increasingly demanding more nutritional snacks. Savoury snacks can be positioned to be act as supplements or replacements for meals, especially with claims like high protein or fibre which are essential to maintaining a balanced diet.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See all of our definitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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