PROSPECTS AND OPPORTUNITIES
Continuing hurdles to overcome
Savoury snacks in Cameroon, as a product area, holds promise for future growth, but significant hurdles must be addressed. A major challenge lies in overcoming Cameroonians' general preference for sweet treats.
Some innovation over forecast period
There will be some innovation over the forecast period. One emphasis will be on a healthier positioning, such as higher fibre in savoury biscuits, or lower salt in potato chips.
Import-substitution policy presents uncertainties
Cameroon’s ongoing import-substitution policy, currently structured as a three-year plan but subject to extension, could weigh heavily on savoury snacks, which remains heavily dependent on imports. The government’s aggressive stance on curbing non-essential goods import through high import duties will curb access to imported brands.
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Overview:
Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Savoury Snacks in Cameroon report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Savoury Snacks in Cameroon?
- Which are the leading brands in Savoury Snacks in Cameroon?
- How are products distributed in Savoury Snacks in Cameroon?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Savoury Snacks?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Cameroon?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Savoury Snacks in Cameroon - Category analysis
KEY DATA FINDINGS
Savoury snacks register highest value and volume growth, though from low base
Private label continues to lead, driven by continuing expansion of retailers
Supermarkets gain most value share
Continuing hurdles to overcome
Some innovation over forecast period
Import-substitution policy presents uncertainties
Snacks in Cameroon - Industry Overview
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
DISCLAIMER
The following categories and subcategories are included:
Savoury Snacks
- Nuts, Seeds and Trail Mixes
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- Potato Chips
- Tortilla Chips
- Puffed Snacks
- Rice Snacks
- Vegetable, Pulse and Bread Chips
- Savoury Biscuits
- Popcorn
- Pretzels
- Meat Snacks
- Seafood Snacks
- Other Savoury Snacks
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Savoury Snacks research and analysis database.
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