Savoury snacks will continue on their healthy growth trajectory over the forecast period, and as in 2025, will register the highest value growth among all snacks. With the expansion of modern grocery retailers, there will be increasing accessibility, particularly for imported brands.
Consumers are increasingly health conscious and over the forecast period, there will be increasing focus on savoury snacks with a healthier positioning. Consumers will increasingly opt for low salt, reduced fat, or baked rather than fried.
While potato chips will continue to account for most value and volume sales, nuts, seeds and trails will also perform well. This will mainly be due to their healthier positioning, as nuts, seeds and trails are seen as more natural and with less additives.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Kazakhstan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Kazakhstan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See all of our definitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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