PROSPECTS AND OPPORTUNITIES
New, sophisticated launches to provide premiumisation
A moderate retail value (constant 2025 prices) CAGR is expected for savoury snacks over the forecast period, albeit faster than the review period CAGR. This growth is set to be driven by increasing unit prices and the snacking trend, as well as new and sophisticated launches.
Players to improve supply chains and processes to gain ecological credentials
Producers are paying more attention to their supply chains and manufacturing processes. In this vein, the new Vaasan crispbread, Vaasan Koulunäkki Thin Delicacy Tasty, is a thinner version of the well-known school crispbread, which is also made with sourdough starter and wholegrain rye and is high in fibre.
Oven-based is a key healthier attribute in savoury snacks
Health and wellness is set to continue to set trends in savoury snacks. The Finnish innovation of healthier rye bread snacks, under the Linkosuo Ruissipsi brand, celebrated its 15th anniversary in 2025.
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Overview:
Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Finland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Finland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Savoury Snacks in Finland report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Savoury Snacks in Finland?
- Which are the leading brands in Savoury Snacks in Finland?
- How are products distributed in Savoury Snacks in Finland?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Savoury Snacks?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Finland?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Savoury Snacks in Finland - Category analysis
KEY DATA FINDINGS
Nuts, seeds and trail mixes gain momentum as consumers look for healthier snacks
Wide offer with regular additions keep Taffel ahead
Savoury snacks find their way into online and physical shopping baskets
New, sophisticated launches to provide premiumisation
Players to improve supply chains and processes to gain ecological credentials
Oven-based is a key healthier attribute in savoury snacks
Snacks in Finland - Industry Overview
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
DISCLAIMER
The following categories and subcategories are included:
Savoury Snacks
- Nuts, Seeds and Trail Mixes
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- Potato Chips
- Tortilla Chips
- Puffed Snacks
- Rice Snacks
- Vegetable, Pulse and Bread Chips
- Savoury Biscuits
- Popcorn
- Pretzels
- Meat Snacks
- Seafood Snacks
- Other Savoury Snacks
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Savoury Snacks research and analysis database.
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