Sales of savoury snacks are expected to continue growing in value terms (at constant 2025 prices) throughout the forecast period. There is a noticeable increasing interest in products that are practical, tasty, and ideal for a quick snack during the day, both at home and on the go.
Savoury snacks in Italy is undergoing a period of significant transformation, with a continuous process of innovation ranging from healthier products to new flavour experiments, alongside the adoption of more advanced and sustainable production technologies. Companies are focusing on implementing technologies that reduce the use of salt and/or sugar while maintaining the taste.
The concept of snacking is changing in Italy from occasional and perhaps indulgent consumption to snacks that meet more specific nutritional needs. Italian consumers are becoming increasingly attentive to ingredients, as well as the amount of fat, sugar, and salt, and are seeking lighter, more nutritious alternatives.
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Understand the latest market trends and future growth opportunities for the Savoury Snacks industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Savoury Snacks industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Savoury Snacks
This is the aggregation of chips/crisps, extruded snacks, tortilla/corn chips, popcorn, pretzels, nuts and other categories of savoury snacks.
See all of our definitionsThis report originates from Passport, our Savoury Snacks research and analysis database.
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