PROSPECTS AND OPPORTUNITIES
Climate change and a demand for self-tanning products will drive forecast growth
Sales of sun care Canada are projected to rise in 2025 and throughout the forecast period in current value terms, driven by consumer demand and evolving product innovation. The category will continue to be led by sun protection, which remains the largest segment both in value and volume.
Mineral-based sun protection is set to gain ground as some consumers seek gentle formulas
Formulation will increasingly play a role in shaping consumer preferences and purchasing decisions in sun care. A growing number of consumers are expressing concern over the potential health and environmental impacts of chemical-based sun protection, leading to increased scrutiny of product ingredients.
Brands will incorporate skin care benefits to boost value and drive sales
Innovations in sun care will focus on convenient application formats and multifunctional benefits, aligning with consumer demand for ease of use and comprehensive skin protection. Spray and stick formats will gain popularity for their portability and quick, mess-free application, making them particularly appealing for on-the-go use.
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Overview:
Understand the latest market trends and future growth opportunities for the Sun Care industry in Canada with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Canada, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sun Care in Canada report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sun Care in Canada?
- Which are the leading brands in Canada?
- How are products distributed in Canada?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Sun Care in Canada - Category analysis
KEY DATA FINDINGS
Sun protection drives sales while self-tanners face challenges due rising price sensitivity
L'Oréal Canada retains its lead, improving its share through sales of La Roche-Posay
A broadening product ranges continues to drive footfall to pharmacies
Climate change and a demand for self-tanning products will drive forecast growth
Mineral-based sun protection is set to gain ground as some consumers seek gentle formulas
Brands will incorporate skin care benefits to boost value and drive sales
Beauty and Personal Care in Canada - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Sun Care
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- Premium Aftersun
- Mass Aftersun
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- Premium Self-Tanning
- Mass Self-Tanning
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- Premium Sun Protection
- Mass Sun Protection
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- Baby and Child-specific Sun Care
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sun Care research and analysis database.
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