PROSPECTS AND OPPORTUNITIES
As demand matures, sun care growth will slow
The rate of growth in retail constant value sales of sun care will be broadly stable in 2025 but will be significantly lower across the forecast period as a whole than in the review period. Nonetheless, demand will continue to grow at a robust clip, as Costa Ricans increasingly consider it important to wear sun protection when outside for prolonged periods of time and international visitor numbers continue to rise.
Manufacturers will continue to launch new formulas and formats
While not a lot of new players are expected to enter sun care during the forecast period, existing players will continue to widen their product portfolios. BDF Costa Rica SA (GBO: Beiersdorf AG) is likely to be among the leaders in this regard, launching more specialised offerings and more personalised formulas for different skin types, as well as more product presentations, such as solids, gels, wipes and sprays.
Small grocery retailers will grow in importance as a distribution channel
While supermarkets are expected to remain the main distribution care, adult sun care is expected to expand to small grocery stores nationwide, especially in areas with high levels of tourism. Many tourism centres in the country still lack supermarkets, with small grocery retailers generally having only a few products on their shelves.
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Overview:
Understand the latest market trends and future growth opportunities for the Sun Care industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sun Care industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Sun Care in Costa Rica report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Sun Care in Costa Rica?
- Which are the leading brands in Costa Rica?
- How are products distributed in Costa Rica?
- To what extent is e-commerce changing the retail environment and consumer demand?
- How are sales of mass versus premium beauty products evolving?
- Which products are seeing rising demand in the wake of COVID-19?
- Why are changing lifestyles and consumer behaviour patterns stimulating growth of some categories but not others?
- How is the macroeconomic environment shaping demand?
- Where is future growth expected to be most dynamic?
Sun Care in Costa Rica - Category analysis
KEY DATA FINDINGS
Increased tourism underpins demand growth
Feduro Costa Rica SA remains leading player with internationally well-known brands
Supermarkets remain the leading distribution channel, but e-commerce is growing in importance
As demand matures, sun care growth will slow
Manufacturers will continue to launch new formulas and formats
Small grocery retailers will grow in importance as a distribution channel
Beauty and Personal Care in Costa Rica - Industry Overview
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
DISCLAIMER
The following categories and subcategories are included:
Sun Care
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- Premium Aftersun
- Mass Aftersun
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- Premium Self-Tanning
- Mass Self-Tanning
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- Premium Sun Protection
- Mass Sun Protection
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- Baby and Child-specific Sun Care
Sun Care
This is the aggregation of sun protection, aftersun, self-tanning products and baby and child-specific sun care.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Sun Care research and analysis database.
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