Over the forecast period, chocolate confectionery is expected to see steady growth in value (at constant 2025 prices), albeit at slower rates compared to the review period. This slowdown is mainly attributable to an assumed stabilisation of cocoa prices, which, although they will not return to 2019 levels, could still contribute to a more predictable environment for producers and consumers.
Innovation promises to be a crucial factor for market growth in Italy in the coming years. In a competitive and ever-changing landscape, chocolate confectionery companies are focusing on new strategies to attract consumers, responding to their demand for novelty and quality.
The EU Deforestation Regulation (EUDR), which will come into force on 30 December 2025 for large and medium-sized companies, and on 30 June 2026 for micro and small enterprises, requires various raw materials, including cocoa and its derivatives, to be zero-deforestation. This standard involves manufacturers, importers, exporters and traders who, to ensure compliance with the regulation, must provide precise information on the origin of their raw materials, including the geographical coordinates of the land where they were produced.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Italy with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Italy, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See all of our definitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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