Sales of chocolate confectionery will maintain positive growth over the forecast period. This positive outlook is supported by the anticipated stabilisation of prices, as Egypt's economy demonstrates a robust foundation for future growth and gradually recovers.
Egypt's chocolate market is currently experiencing a wave of innovation, mirroring global trends with exciting new flavour combinations like the popular Dubai pistachio kunafa chocolate. This trend is being embraced by both established and emerging local brands, such as Abu Auf and Moko, alongside numerous Egyptian chocolatiers like Tseppas, who are now offering these innovative creations and expanding through various retail channels.
There is a noticeable increase in health-focussed chocolate options, particularly driven by local brands aiming to broaden their appeal to health-conscious consumers. This includes innovative offerings like Zero brand's Kids Stevia Dark Chocolate with Cashew, specifically targeting a younger demographic with healthier formulations.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See all of our definitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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