PROSPECTS AND OPPORTUNITIES
Further growth will be limited by cocoa price increases
Retail value sales of chocolate confectionery are expected to continue to rise over the forecast period, but growth will slow significantly. Chocolate confectionery revived in 2023 after a sharp wartime fall, buoyed by middle and higherincome shoppers who remain willing to pay for an affordable everyday indulgence and for giftgiving occasions.
Global players Ferrero and Nestlé expand presence with new launches
Ferrero has extended its Ukrainian range with premium tablets that, although aspirational, are still more affordable than its traditional boxed assortments after recent price inflation. Nestlé has launched Nesquikbranded milkchocolate tablets aimed at children and teenagers already familiar with the cocoadrink franchise.
Sugar-free chocolate will gain greater ground during forecast period
Health and wellness positioning in Ukrainian chocolate confectionery remains limited, but sugarfree claims are increasingly visible, especially in tablets sweetened with stevia, erythritol, maltitol, xylitol or sorbitol. These products appeal to calorieconscious consumers, individuals who monitor sugar intake and people living with diabetes.
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Overview:
Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Ukraine, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Chocolate Confectionery in Ukraine report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Chocolate Confectionery in Ukraine?
- Which are the leading brands in Chocolate Confectionery in Ukraine?
- How are products distributed in Chocolate Confectionery in Ukraine?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Chocolate Confectionery?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Ukraine?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Chocolate Confectionery in Ukraine - Category analysis
KEY DATA FINDINGS
Volume sales struggle amid soaring cocoa prices cocoa global price increase
Roshen remains clear leader, while Ferrero invests heavily
Supermarkets as leading channel with e-commerce continuing to expand
Further growth will be limited by cocoa price increases
Global players Ferrero and Nestlé expand presence with new launches
Sugar-free chocolate will gain greater ground during forecast period
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DISCLAIMER
The following categories and subcategories are included:
Chocolate Confectionery
- Chocolate Pouches and Bags
- Boxed Assortments
- Chocolate with Toys
- Countlines
- Seasonal Chocolate
- Tablets
- Other Chocolate Confectionery
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See all of our definitionsWhy buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This report originates from Passport, our Chocolate Confectionery research and analysis database.
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