Value sales of chocolate confectionery in Israel are expected to continue growing strongly, even as volume growth slows slightly. Sales will be driven by a sustained premiumisation trend, with consumers increasingly seeking indulgent products.
In response to the ongoing Israel-Hamas war, there has been a notable shift towards nostalgic products, with many Israelis spending more time at home and seeking comfort through familiar treats. As such, in October 2024, Strauss expanded its Para line with three new chocolate tablets: Tortit, Reva L’Sheva, and Espresso Cream—iconic flavours drawn from other popular Elite products.
Across the forecast period, health and wellness will continue to be a strong trend in the Israeli market, supported by growing awareness around physical activity and nutrition. However, the ongoing Israel–Hamas war has led many consumers to prioritise comfort over health, driving increased demand for sweets and chocolate.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Israel, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See all of our definitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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