Sales of chocolate confectionery are projected to see steady growth in value and volume terms over the forecast period. The price of cocoa is still relatively high so it will take some time for prices within chocolate confectionery to stabilise, but prices are expected to rise at a slower rate in the forecast period.
Product innovation is an important feature of the chocolate confectionery market with companies launching new SKUs on a regular basis to drive customer engagement. In the chocolate confectionery category, the main form of product innovation comes from new flavours which are introduced to an existing product line, or collaborations with other brands which lean into the viral marketing trend.
Health and wellness is expected to be a significant influence on consumer purchasing decisions over the forecast period when it comes to food and drink. Consumers are becoming increasingly wary of the amount of sugar they consume in a day, which presents a challenge as most chocolate confectionery has a large quantity of sugar per serving.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See all of our definitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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